“Pattern Recognition Is The Name Of The Game” 5 Startup Strategies With Michael Nemeroff, CEO of Printfly

“Pattern recognition is the name of the game. Double down on the things that are producing results and we quickly make adjustments to the things that are not. If you are investing valuable time and capital into too many things which are not working, you may eventually find yourself out of business.”

I had the pleasure to interview Michael Nemeroff, internet geek turned CEO of Printfly. Printfly is the premier platform for custom printed apparel and products. The company’s industry-leading technology, logistics, production facility, and employees combine to make a remarkable experience through the RushOrderTees.com and College.Ink brands. They see themselves as more than just a t-shirt company, they are really a technology company that prints t-shirts.

What is your “backstory”?

Printfly started as a family business when my siblings and I were very young. We watched our parent’s business fail and knew we needed to come up with a solution. I used my skills in website building to create a platform to which we could market…