How Pantone Continues To Revolutionise The Design Industry

Pantone has long been a major element of the design world, but with their ever-rising popularity, it would seem that they are taking over homewares, stationery and other everyday aspects of life.

Before we start let’s just clarify what Pantone is, shall we…?

Pantone is an international color language used by designers around the world to access color trends, communicate color choices and control consistency of color across every imaginable surface, texture, material and finish.

[Source: Parade]

More colour printing options than ever

Additionally, Pantone announced, just a few weeks ago, that they were adding 112 new inks to the Pantone Matching System for printers. The new swatchbooks were developed with research from hundreds of graphic and digital designers to see what colours they wanted.

The result? Three categories of colours — blushes, blues and neutrals.

Decorate your home

Leatrice (Lee) Eiseman, Pantone Colour Institute’s Executive Director has shared nine different colour palettes that the company believes will be popular in 2017.

The aim? To satisfy everyone, given the fact that although Colours of the Year, Rose Quartz and Serenity are soft and calming, they may not suit everyone’s tastes.

The palettes include the groups: Day Dreaming; At East; Native Instincts; Florabundant; Acquired Taste; Forest Bathing; Reminiscence; Raw Materials; Graphic Imprints.

Check out all nine palettes and for additional information via Pantone’s official announcement.

Branded colours — why?

Pantone quickly emerged as the most well-known colour standards company and focused on clever marketing to be seen as almost ‘scientists’ of colour and colour matching.

Some of our favourites include Tiffany Blue, Coca-Cola Red and Hermes Orange. They are all trademarked, however, but you can search for them and see who unique they are for their brands!

Minion Yellow is a favourite of many and available to use as a ‘Fashion, home and interior’ colour, so the crazy minions can seep into your home.

Pantone fever!

Pantone merchandise can be bought with the organisation’s very own shop — Pantone Universe. It’s a haven for everything that is both useful and useless designed in your desired Pantone shade!

Brussels is home to the real-life Pantone Hotel, filled with colour swatches as well as a gift shop and consultants who can speak on colour education and offer colour psychology sessions.

Celebrating 50 years of colour

Pantone released this infographic in 2013, which shows how important colour has been in our lives for decades, as well as the influence of Pantone, with their Colour of the Year competition.

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Originally published at www.thriveability.co.uk.