DESIGN THINKING
Published in
3 min readFeb 23, 2021
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𝗗𝗲𝘀𝗶𝗴𝗻 𝗧𝗵𝗶𝗻𝗸𝗶𝗻𝗴 𝗳𝗼𝗿 THE INDUSTRY FOUR
𝗗𝗲𝘀𝗶𝗴𝗻 𝗧𝗵𝗶𝗻𝗸𝗶𝗻𝗴 — 𝗜𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝗻𝗴 𝗳𝗿𝗼𝗺 𝘁𝗵𝗲 𝗜𝗻𝘀𝗽𝗶𝗿𝗲𝗱 𝗧𝗵𝗶𝗻𝗸𝗶𝗻𝗴
𝗜𝗻𝘀𝗽𝗶𝗿𝗲𝗱 𝗧𝗵𝗶𝗻𝗸𝗶𝗻𝗴 → 𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲 𝗧𝗵𝗶𝗻𝗸𝗶𝗻𝗴 → 𝗗𝗲𝘀𝗶𝗴𝗻 𝗧𝗵𝗶𝗻𝗸𝗶𝗻𝗴
■ Design Thinking is one of the unique subjects which not only touches the technological territory but also accumulates the techniques from the Management and Art domains.
■ Design thinking is a term used to represent a set of cognitive, strategic, and practical processes by which design concepts are developed.
■ Design Thinking is not an exclusive property of designers — all great innovators in literature, art, music, science, engineering, and business have practiced it.
■ Design thinking is also connected with solutions for the innovation of products and services within business and public perspectives.
■ Design Thinking is centered around a deep interest in developing an understanding of the people for whom we are designing the products or services.
■ Design Thinking is an iterative process in which we seek to understand the user challenges and redefine problems, to identify alternative strategies and resolutions that might not be immediately visible with our initial level of knowledge.
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𝗗𝗲𝘀𝗶𝗴𝗻 𝗧𝗵𝗶𝗻𝗸𝗶𝗻𝗴 — 𝗜𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝗻𝗴 𝗳𝗿𝗼𝗺 𝗜𝗻𝘀𝗽𝗶𝗿𝗲𝗱 𝗧𝗵𝗶𝗻𝗸𝗶𝗻𝗴
■ But, according to me, this theory/concept should be named as “Inspired Thinking”, rather than “Design Thinking”.
■ My logic behind this argument is that the center of this theory/concept is focused on customer experience and innovative ideas to create new value propositions and ultimately come up with new products and services.
■ And to spark the “Design Thinking” process, one must use the Creativity with Inspired Mindset.
■ So, in nutshell, inspired thinking is the starting point of our journey which leads us to cultivate the outcome of “Design Thinking” while using Creativity as a mandatory Tool.
■ Further needless to say that Curiosity is going to act as a Catalyst at every step of the Design Thinking Process from Inspire to Evaluate.
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𝗙𝗼𝗹𝗹𝗼𝘄𝗶𝗻𝗴 𝗮𝗿𝗲 𝘁𝗵𝗲 𝟵 𝘀𝘁𝗲𝗽𝘀 𝗼𝗳 𝗜𝗻𝘀𝗽𝗶𝗿𝗲𝗱 𝗧𝗵𝗶𝗻𝗸𝗶𝗻𝗴 𝘁𝗼 𝗗𝗲𝘀𝗶𝗴𝗻 𝗧𝗵𝗶𝗻𝗸𝗶𝗻𝗴
■ 1. Inspire the Design Thinking Mindset
■ 2. Empathize to understand the customer and user perspective
■ 3. Define and identify the challenges, pain points, and needs
■ 4. Ideate to find the options and solutions
■ 5. Prototype to create the initial Proofpoint
■ 6. Test to verify your idea with associated logic
■ 7. Implement to bring the outcome
■ 8. Feedback to verify the fulfillment of purpose
■ 9. Evaluate to improve and adapt to change
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Academy ti4 | www.ti4.org
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