Personalizing your TicketSwap experience
How we built a recommendation system to make sure our fans don’t miss the events they want to attend.
TicketSwap is used by millions of users around the world to find tickets for the concerts, the shows and the other events they wish to attend. Some fans are festival-goers, they do not want to miss a single edition from the festivals they love! Some fans prefer particular Jazz, Pop or Metal concerts. Some fans are there for inspiration, to discover new events they did not know they might like in the first place. You want a service that suits you.
It’s only natural that we would want our website and mobile apps to be personalized to cater to the different users according to their tastes and needs. While an off-the-shelf recommendation engine might have been effortless, you will see why we went for a bespoke solution.
Why didn’t we use an off-the-shelf recommendation system?
Spotify has a great recommendation engine. We take lots of inspiration from them, but there are some key differences. When you listen to an artist on Spotify, it doesn’t matter where you are at this moment in time. At TicketSwap, on the other hand, you are going to travel to attend a concert, and it is not very helpful if we…
