Modes of Advertising
There are a lot of ways to promote your business and before we go to an advertising agency, one should be aware of the options first. Modes can be any medium where you can promote your product to capture the audience for desired results.
Outdoor Advertising
The options which come under this heading are
Hoardings
Billboards
Unipoles
Flag signs
Signage
Building Facade
Bus Warps
Metro Warps
Air Baloon
Wall Paint
Kiosks
LED Displays
options are countless, just keep in mind which is best to interact with your customers.
Print Media includes
Newspapers
Magazines
Pamphlets
Brochures
Cards
Journals
Comics
Novels
Paper Bags
Utility Bills
Posters
Leaflets
Stickers
Invitation Cards
Tickets
Callenders
Dairy
anything that can be printed on any type of paper.
Electronic Mode
Television Advertising
Radio Advertising
Audio/Video
Projectors
Online Media
Search Engine Advertising
Email Marketing
Social Media Ads
Online Display Ads
Social Networking
Content Marketing
Video Ads
these include all latest trends of promoting over the world wide web.
Below The Line
Option, where there is one on one interaction with the clients, will reach out to a few but one on one.
Mall/ Market Activations
Exhibitions
Trade Fairs
Conferences
Seminars
Fashion Shows
Now as you are aware of what all are the modes of advertising. In the next article, we will discuss how to decide which mode should we actually choose first when we are initiating our first campaign. So, that we get a good return on investments and don’t run out of budgets.
