What Blackhat and the NSA Can Teach Us About Content Audits

Sneaky ways to use Google Advanced Search Operators

Todd Moy
Todd Moy
Mar 15, 2015 · 4 min read

Get a sense of scale

site:example.com/section-a

Find subdomains

site:example.com -site:www.example.com

Find desktop publishing files

filetype:pdf OR filetype:doc OR filetype:xls OR filetype:PPT site:example.com

Find indices

intitle:index.of site:example.com
intext:"[to parent directory]" site:example.com
sitemap site:example.com

Find login forms

intext:login site:example.com

Find templated pages

inurl:pressrelease.aspx site:example.com

Assess reading level

Image for post
Image for post

Find FAQs

"frequently asked questions" OR FAQ site:example.com

Find parents for orphans

link:example.com/page-name/ site:example.com

Others?


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