Binance Japan officially launched

Norbert Gehrke
Tokyo FinTech
Published in
2 min readAug 1, 2023

Binance, the world’s leading blockchain ecosystem and cryptocurrency infrastructure provider, has announced the launch of its subsidiary Binance Japan, a dedicated local platform to onboard new users in Japan.

The launch of a new platform dedicated to Japan residents serves as a major step forward for Binance toward its mission to build a sustainable Web3 ecosystem in Japan. As part of this new chapter, Sakura Exchange BitCoin (SEBC), the licensed local crypto exchange service provider that Binance acquired in November 2022, has changed the business name from Sakura Exchange BitCoin (SEBC) to Binance Japan K.K.

At launch, new users in Japan can access a suite of services consisting of spot trading and Earn products. With spot trading, Binance Japan is bringing 34 tokens to its users in Japan, including BNB that made its debut in Japan. Binance Japan aims to provide derivatives services in a locally compliant manner in the future in Japan as part of its efforts to enrich the service offerings in Japan. This willl require Binance Japan, like other cryptocurrency exchanges before it, to obtain a Type I Financial Instruments Business Operator (FIBO) license.

For existing users in Japan who have registered with binance.com, a separate notice will be provided after August 14, 2023, to initiate the migration process.

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Norbert Gehrke
Tokyo FinTech

Passionate about strategy & innovation across Asia. At home in Japan. Connector of people & ideas.