HubSpot Vs. Nielsen
Published in
1 min readOct 2, 2019
HubSpot 4.3 * out of 5 *
Nielsen Marketing Cloud 4.3 * out of 5 *
Ratings:
Ease of Use— HubSpot 8.5 * / Nielsen 6.7 *
Features:
ROI— HubSpot 8.0 * / Nielsen 8.6 *
Cross-Functional Access— HubSpot 8.2 * / Nielsen 8.3 *
Data Collection— HubSpot 8.5 * / Nielsen 8.5 *
Customer Retention— HubSpot 8.1 * / Nielsen 8.1 *
Campaign Insights— HubSpot 8.5 */ Nielsen 8.3 *
Reports and Dashboards— HubSpot 8.5 * / Nielsen 7.9 *
Campaign Stickiness— HubSpot 8.0 * / Nielsen 7.7 *
Brand Optimization— HubSpot 8.2 * / Nielsen 7.9 *
Multichannel Tracking— HubSpot 8.3 * / Nielsen 7.5 *