Tophatter Sellers: Top 5 Reasons to Use ChannelAdvisor
What is ChannelAdvisor and why should you care about it?
In early 2017, Tophatter partnered with a Raleigh/Durham, North Carolina company, ChannelAdvisor Corp. ChannelAdvisor is a leading provider of cloud-based e-commerce solutions that enable retailers and manufacturers to manage their global sales through dozens of online channels.
ChannelAdvisor is publicly traded on the New York Stock Exchange (NYSE) since 2013 and integrates with all of the top e-commerce marketplaces including Amazon, Google, eBay, Facebook and more. As a new partner, Tophatter was one of the main sponsors at ChannelAdvisor’s Catalyst 2017 event.
In the simplest terms, ChannelAdvisor is a multi-channel, cloud-based, Inventory Management Software. This just means that if you are selling your products through many different channels (physical store, website, multiple marketplaces, etc.) you can monitor and manage your inventory in one centralized location, which prevents you from overselling on any channel and helps you expand to new marketplaces and platforms efficiently.
Yes, that’s cool. But what’s really cool is listing your product one time and having it automatically available on every platform. You can customize the product for each platform (pricing, shipping, quantity), but all of the hard work is done in one fell swoop.
Top 5 reasons to use ChannelAdvisor?
- Order Management
Tired of keeping spreadsheets and selling out of inventory? Your volume on Tophatter can be throttled if you are forced to refund customers or ship orders late. Managing your inventory is super important! - Listing Management
Ever wish you could just list everything from channel to channel in minutes? ChannelAdvisor can help you import your hot-selling products on other marketplaces to Tophatter easily and quickly. - Sales!
ChannelAdvisor allows you to dynamically change pricing and inventory when you spot a big sales opportunity or a successful selling strategy on Tophatter, and you can replicate it easily on other platforms. - Reporting & Analytics
Instead of using messy spreadsheets or manually tracking sales, average selling prices, etc., ChannelAdvisor will show you exactly what is selling well and what channel is driving the most business. You will clearly see through the data that Tophatter is an important and fast-selling marketplace you can’t lose. - Insights
Ever wonder what sellers/products/prices are doing well on Tophatter? ChannelAdvisor has data (as well as strong insights) into what is happening on Tophatter. They can tell you what to do and when to do it!
What do other Tophatter sellers have to say about ChannelAdvisor?
GLK Enterprises
“The ease of labeling new products to multiple platforms at one time is far superior than any other site we have used… Between the excellent communication with our Account Manager and ChannelAdvisor support we feel things were addressed in a timely manner.”
eCoins
“We have thousands of products for sale at any given time. Without the Tophatter-Channel Advisor integration, we would never have been able to list all our products. So not only has it been a huge time-saver, it would not have been possible to be in the position we are in without the integration.”
About Tophatter
Tophatter Inc was founded by Ashvin Kumar (CEO) and Chris Estreich (CTO), and launched in January 2012. The company has raised $35M to date from Goodwater Capital, CRV, and August Capital. The company has 75 employees globally, and is actively hiring at its offices in Silicon Valley and Shanghai. For more information about Tophatter, please visit: http://www.tophatter.com/about.
