Light From A Star

Simple concepts might look easy to replicate, but an idea is often like a star. The light you may see in the sky from a star has been traveling for a long time before it reaches you.

Similar to a star, an idea may have begun its journey a long time ago, and you are only now seeing the light. The founder has likely been conceptualizing and fine-tuning this idea for years. Clones and latecomers will try to develop a competing product, but playing catch up on years of around-the-clock work often leads to failure.

Are you the first to launch your idea, or did you get to market later than your competitors? Fill in here where you stand against other players in the space. It may be a reality check on how far behind you are, or it might yield a little peace of mind knowing how far ahead you remain.