👍🏻👍🏻👍🏻👍🏻👍🏻 IT’S SO IMPORTANT TO BE LIKED 👍🏻👍🏻👍🏻👍🏻👍🏻
It surprises me when people exhibit behaviors that inhibit likability.
For the most part, people won’t call you out on it, but they do remember. Here are some examples I’ve seen IRL:
- The founder who made an unnecessary slightly sexist comment towards a women at a networking event, causing me to eye him with suspicion ever since (he runs a great product, but the memory remains)
- People who constantly slag off other peoples’ companies (boring)
- People who post negative posts about religion, politics or news (you never know who you’ll offend)
- People who are so focused on talking at you and whether you can do anything for them that they overlook you actually trying to explore how you can help them
- Refusing to partner with others in case they “steal your secrets” (Listen up Jason Bourne, your marketing agency has nothing that can’t be worked out with a few Google searches)
And some basic things you can do that will make people like you:
- Showing your Airbnb host lots of interest in what they do, giving them a gift on the way in (helps when you play loud music, aren’t tidy, etc)
- Doing lots of free (i.e. giving your time) and expecting nothing in return
- Be honest, positive, and vulnerable in your content. Fine to copy others but don’t pretend to be something you’re not. The real players in the game can see right through that
- Read “How to win friends and influence people” very carefully
- Don’t gossip
- Reply to everyone who gets in touch with you
- If you give a talk, stay afterwards and talk to the people who want to speak with you (amazing how few speakers do this)
When you’re liked:
- People will introduce other people to you
- People will post about you or shout you out in their newsletter when you have a product launch or Kickstarter
- People will come to your events/conferences
- Newcomers to the game will want you to mentor them/work for you
- People will refer you leads even if they haven’t directly worked with you “He’s a great guy” etc
What do you think? Do you think you’re likable? DISCUSS!
