Top Health and Wellness Brands 2021

Trapica Content Team
Trapica
Published in
7 min readJul 7, 2021

Health and wellness are two trending topics in 2021, as a result of people starting to recognize the importance of looking after themselves. This has caused the niche to grow exponentially in recent years. This year, we believe that you should keep an eye on the following brands since they’re generating quite some excitement.

ALOHA

If you’re looking for products without any nasties — whether it be snack bars, drinks, or even protein powders — you’re in the right place with ALOHA. Since the brand first launched, it has committed to healthy foods and it continues to move in a great direction. It’s officially now a Certified B Corporation. If you haven’t seen this before, it essentially means that the business doesn’t seek profit if it comes at the cost of the environment or society.

Therefore, ALOHA balances purpose and profit, which is something we admire in 2021. Every year consumers vote for responsible companies. ALOHA has listened and we think that consumers will appreciate that it has chosen to become a Certified B Corporation.

Additionally, all products are also:

  • Organic
  • Non-GMO
  • Gluten-free
  • Vegan
  • Dairy-free
  • No Stevia
  • Soy-free

One example of the available products is a selection of plant-based protein drinks — vanilla, chocolate sea salt, coconut, iced coffee, and more. If you prefer snack bars, you’ll find coconut chocolate almond, chocolate mint, chocolate fudge, peanut butter chocolate chip, caramel sea salt, chocolate chip cookie dough, and vanilla almond crunch.

As well as being socially and environmentally responsible, the products are incredibly healthy and tasty.

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Beam

Next, we want to talk about Beam, a company that is helping people change their lives through a series of powders, capsules, and other products. When heading onto the website for the first time, you’ll see that the brand focuses on several different areas:

  • Energy
  • Balance
  • Sleep
  • Recovery

Depending on what you want to achieve, click on one of these goals and you’ll see the associated products. For instance, you’ll find CBD capsules, non-CBD energy mixes, and even a clarity powder. With the latter, this is designed to work with any morning drink. Just mix the powder into a coffee or orange juice and boost your mental energy for another tough day of work and deadlines.

If you have no idea where to start, we recommend using the product finder tool on the website. Here, Beam asks a series of questions. Firstly, it’ll ask for your goal. Do you want to improve focus, recover faster, soothe stress, get better sleep, or do all four? From here, it asks the types of products you prefer to consume between capsules, powders, oils, and topicals.

After answering all the questions, enter your email address and Beam sends a personalized product offering based on your answers. If you want to boost recovery, energy, balance, or sleep, Beam is a great way to do it.

Beekeeper’s Naturals

We bet you can’t guess the focus of this company — that’s right, it’s beekeeping. If we look at the responsible side first, Beekeeper’s Naturals has garnered lots of attention due to its sustainable beekeeping practices. The brand also supports bee advocates and completes third-party pesticide testing to keep all hives healthy in the long term.

You’ve seen how Beekeeper’s Naturals helps bees, but how does the brand assist humans? Well, it first launched because the owner didn’t like the look of all the artificial ingredients and harmful chemicals found in existing products in the market. The founder suffered many bouts of tonsillitis and was concerned that most products were harming the body in other ways. Eventually, she stumbled upon propolis, and this is the focal point of the service.

While most people know about honey when it comes to bees, not many are aware that bees protect their hives with propolis using plant and tree resin. Beekeeper’s Naturals uses propolis and other natural ingredients as a base for lozenges, throat spray, multivitamin tablets, brain fuel tablets, honey, cough syrup, and more.

Ultimately, the goal is to help people with their ailments without relying on products that have potentially damaging side effects. While some help a sore throat, others are designed to boost energy or immunity. The ingredients are free of refined sugar, caffeine, alcohol, and gluten. While propolis is the main talking point, you’ll also enjoy pollen, raw honey, buckwheat honey, elderberry, vegetable glycerin, and Chaga mushrooms.

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Grove Collaborative

Next, we come across Grove Collaborative, where we will learn more about wellness. Rather than things we put in our body, Grove Collaborative focuses on things we put in our home. The brand sells hundreds of products from household cleaning items to dog grooming products. Therefore, it’s easy to lose a couple of hours as you’re looking through the many items.

Despite all the products, the aim for Grove Collaborative has always been the same — to provide homeowners with healthy home essentials. Just as we saw with ALOHA, Grove Collaborative is a Certified B Corporation brand, so you know that it prioritizes people and the environment just as much as the bottom line. Additionally, all products are gentler on the planet and the company even partners with the Arbor Day Foundation. This foundation plants trees around the United States and reverses the work of those cutting down trees around the country.

What sort of products can you expect? Well, the website is split into the following sections:

  • Baby and Kids — Here, you’ll find diapers and wipes, sunscreen, laundry, cough and cold, face masks, first aid, vitamins and supplements, skincare, and various other products.
  • Household — This includes pest control, cleaning essentials, laundry, paper and pantry, and gardening products. If you want clean and healthy soaps, cleaners, and detergents, this is the place to find them.
  • Personal Care — If you’ve resolved to use better products in your self-care routine, it starts with this section of Grove Collaborative. You’ll find products with regards to bath and body, health and wellness, hair care, oral care, and skincare.
  • Clean Beauty — Meanwhile, this section contains products such as fragrances, makeup, skincare, and beauty sets.
  • Pet — Just in case all these products aren’t enough, you can also improve the quality and health of products you use for your pets too. Dog products include pet waste, treats, grooming, flea and tick, oral care, toys, supplements, and odor remover.

Hims & Hers

Finally, we are mentioning Hims & Hers since this brand encourages men to talk about issues they normally avoid. As well as acne, this includes male pattern baldness and other issues that still carry a stigma for men.

After success in the men’s market, the brand launched Hers and now caters to women too. In addition to dermatology, the services extend to mental health, primary care, and hair. With the latter, you’ll find products to grow, repair, or strengthen. Hers helps with the issues that women don’t like to talk about even though it affects them and their daily lives.

As for the brand itself, it’s empowering men and women all over the world to deal with their problems without feeling ashamed or self-conscious. For example, if you want to access the anxiety and depression products, Hims asks some self-reflection questions. Before even answering medical questions, you’ll go through this self-reflection process, one that helps in itself.

When responding to the answers, you get the feeling that the brand wants to help consumers to get the help they really need rather than just pushing products for profit. Hims believes that empowerment is the future of healthcare, and the relationship it builds with consumers shows what the company wants to achieve.

It’s not all about products, the brand also encourages Telehealth consultations. Regardless of where you are in the United States, you have access to high-quality care, and Hims and Hers both provide the resources to connect those in need to the right people or products.

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The Health and Wellness Niche

It might have taken until 2021, but people are finally deciding to put their health and wellness at the top of their priority list. In a world of stress, anxiety, work deadlines, and pressure, many employees in the United States feel bad about phoning in sick when they’re genuinely ill. This creates an unhealthy environment both mentally and physically, so we’re glad that priorities are changing.

If you want to put your health and wellness first this year, start with the five brands above. As well as helping your health and wellness, they also help society or the environment in some way. Depending on your needs, you might buy healthier dog grooming products, energy-boosting capsules, propolis products, or tasty drinks and bars.

Whatever your goals, start with the five brands on this list and you won’t go far wrong. Here’s to health and happiness after a year of lockdowns and a global pandemic!

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