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Trusting News

Advice from the Trusting News project team: Follow along as we demystify trust in news and empower journalists to demonstrate credibility and actively earn trust. https://trustingnews.org/

  • About Trusting News
  • Research on Trust
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  • Where should transparency language go? In the story itself.

    Where should transparency language go? In the story itself.

    We talk a lot at Trusting News about transparency — the act of explaining how and why we do our work. But transparency only works if…
    Go to the profile of Joy Mayer
    Joy Mayer
    May 30
    Introducing Trust Kits: A new tool for journalists to simplify earning trust

    Introducing Trust Kits: A new tool for journalists to simplify earning trust

    As public trust in media continues to decline, our team at Trusting News is more motivated than ever to help journalists demonstrate…
    Go to the profile of Mollie Muchna
    Mollie Muchna
    Apr 25
    Your audience can tell when you’re out of touch (and other insights from Reuters research on trust)

    Your audience can tell when you’re out of touch (and other insights from Reuters research on trust)

    New research from the Reuters Institute’s Trust In News Project deepens our understanding of the causes of low trust in news. It reinforces…
    Go to the profile of Joy Mayer
    Joy Mayer
    Apr 18
    What one newsroom learned by asking about the needs of immigrant communities

    What one newsroom learned by asking about the needs of immigrant communities

    Many journalists are working to provide better coverage of communities that have been historically ignored or underrepresented by news…
    Go to the profile of Mollie Muchna
    Mollie Muchna
    Apr 4

    Our hiring process, and our advice for future applicants

    As we bring a new person onto our team, we’re sharing insights and learnings from our hiring process to help inform the journalism industry.
    Go to the profile of Joy Mayer
    Joy Mayer
    Mar 10
    Welcome to the Trusting News team, Suzie Samin

    Welcome to the Trusting News team, Suzie Samin

    The Trusting News staff is thrilled to announce the addition of Suzie Samin (she/her) to our team. Suzie is joining us in the role of…
    Go to the profile of Joy Mayer
    Joy Mayer
    Mar 10
    Talk about why you need money (and other lessons from Gallup/Knight research)

    Talk about why you need money (and other lessons from Gallup/Knight research)

    The latest in a series of research reports from Gallup and Knight Foundation was released last week, and it holds important insights for…
    Go to the profile of Joy Mayer
    Joy Mayer
    Feb 20
    See how newsrooms talk publicly about improving diversity in their coverage

    See how newsrooms talk publicly about improving diversity in their coverage

    Talking publicly about diversity issues can be challenging. But, as with anything journalists do, actions and intentions (especially good…
    Go to the profile of Lynn Walsh
    Lynn Walsh
    Feb 14
    Take special care with coverage of police violence and protests

    Take special care with coverage of police violence and protests

    The higher the stakes, the more natural it is for people to be wary of your motives. Do not expec automatic trust. Work to earn it.
    Go to the profile of Joy Mayer
    Joy Mayer
    Jan 30
    How Back Pocket Media is helping newsrooms build trust through storytelling events

    How Back Pocket Media is helping newsrooms build trust through storytelling events

    Note: Trusting News Assistant Director Lynn Walsh helped advise on the following project. While the data set was overall small — the…
    Go to the profile of Mollie Muchna
    Mollie Muchna
    Jan 26
    In pursuit of a more news-literate journalism

    In pursuit of a more news-literate journalism

    This post is in celebration of National News Literacy Week, which is hosted in partnership between The News Literacy Project and the E.W…
    Go to the profile of Patrick R. Johnson
    Patrick R. Johnson
    Jan 24
    How to engage and reach new audiences with postcards and snail mail

    How to engage and reach new audiences with postcards and snail mail

    Listening is a crucial component when it comes to building new audiences.
    Go to the profile of Mollie Muchna
    Mollie Muchna
    Jan 17
    How should journalists talk about polarizing statements by politicians? We tested it.

    How should journalists talk about polarizing statements by politicians? We tested it.

    When a politician makes a false claim, it puts journalists in a bind — and politicians know it. Journalism should be simultaneously…
    Go to the profile of Joshua Darr
    Joshua Darr
    Dec 1, 2022
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