Paramount Pictures logo: History, Meaning and Evolution

The Paramount Pictures logo can be found on the screensaver of more than a hundred popular films. It is one of the most famous film studios in the world. But what does the Paramount Pictures logo stand for, and how has it changed throughout the company’s existence? We will tell you about it in this article.

Brand History

Paramount Pictures film studio was founded in 1912 by Adolph Zukor. The company was originally called Famous Players Film Company. Adolph and his associates opened the first movie theater, where they showed full-length feature films with leading theater actors. A year after opening, the studio produced five films that gave Adolph Zukor fame.

In 1916, Adolph decided to merge his Famous Players Film Company with Jesse Lasky’s film studio, the Lasky Feature Play Company. This merger created a powerful brand, Famous Players-Lasky Corporation.