Type Thursday
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Type Thursday

Use Data to Help You Sell More Fonts

An Interview with Mary Catherine Pflug of Myfonts

Mary Catherine’s Background

Creating typefaces is an inherently social endeavor and requires interaction between type designers and the people who use typefaces.

Making spreadsheets is an art form in and of itself.

Font Purchasing Habits Survey

Method of the Survey

Males and females actually behave quite differently in the market.

Fonts and Gender

Combining business ideas and models with the business of making and selling typefaces just seemed like a pragmatic and fun thing to do.

Applying the Research to a Case Study

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A meeting place for people who love letterforms.

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