Jen SpencerinSmartBug MediaFree and Discounted Tools to Support Intelligent Inbound During COVID-19During these uncertain times, it’s inspiring to see so many businesses opening their virtual doors a bit wider to help support healthcare…Apr 6, 2020Apr 6, 2020
Jen SpencerinSmartBug MediaInside HubSpot’s Marketing Hub Enterprise OfferingHubSpot’s CMO Kipp Bodnar recently authored a post titled “ Marketers Deserve Enterprise Software That Doesn’t Suck “-and frankly, we agree…Feb 7, 2020Feb 7, 2020
Jen SpencerinSmartBug MediaZoomInfo: A B2B Platform Where World-Class Data Meets Groundbreaking TechnologyBy Jen SpencerJan 13, 2020Jan 13, 2020
Jen SpencerinSmartBug MediaHow To Use Marketing Automation To Drive Product UpsellsWhile the importance of retaining an existing customer is widely known, many marketing, client fulfillment, and sales teams miss out on…Dec 4, 2019Dec 4, 2019
Jen SpencerinSmartBug Media8 Ways to Gain New Members When You’re Competing with Big BanksWhether you’re a privately owned credit union or small town bank, competing with big banks can be a daunting task. Although big banks often…Oct 7, 2019Oct 7, 2019
Jen SpencerinSmartBug MediaThe Best Content for Each Stage of the Buyer’s Journey — And How to Deliver ItThere’s one question that frequently comes up when I’m doing webinars or in-person presentations:Jul 24, 2019Jul 24, 2019
Jen SpencerinSmartBug MediaPartner Enablement 101: Top 4 Must-Haves For Your SaaS Partner ProgramAs your SaaS company matures, the development of a partner program is one enhancement you’ll likely want to make to your go-to-market…Jul 15, 2019Jul 15, 2019
Jen SpencerinSmartBug Media4 Tips to Mastering SEO BasicsOn today’s episode I want to talk about SEO basics.Jul 3, 2019Jul 3, 2019
Jen SpencerinSmartBug Media4 Signs You’re Working with the Right AgencyYou’ve been working with a marketing agency for the last year or so, and things seem to be OK. The only problem is, you have a nagging…Jun 24, 2019Jun 24, 2019
Jen SpencerinSmartBug MediaUsing Digital Strategies to Boost Your Trade Show Marketing EffortsOn today’s episode of SmartBug on Tap, I’m talking about how you can maximize your trade show marketing efforts by actually incorporating…Jun 14, 2019Jun 14, 2019