Kees de VosWhy the right team is so important for a successful ICOThere can be little doubt that initial coin offerings (ICOs) have made some significant waves in the world of investment and business…May 11, 2018May 11, 2018
Kees de VosBlockchain Summit, Crypto Valley — Blockchain is growing up!Last week, MobileBridge Momentum was one of the sponsors of the Blockchain Summit Crypto Valley in Zug. Only a few miles from our office in…Apr 30, 2018Apr 30, 2018
Kees de VosBringing Momentum to LifeWe are proud of our new Momentum platform. We believe it will reinvent marketing and turn how brands have traditionally approached it…Apr 20, 20181Apr 20, 20181
Kees de VosWhen did marketing get so hard?In 2012 a Harvard Business Review article boldly declared ‘Marketing is Dead’. Here we now are, six years on, and while marketing still…Apr 13, 2018Apr 13, 2018
Kees de VosWhy loyalty schemes are on their final lapMost of us have used a loyalty card at some point in our life. Many of us may even have a wallet or purse, bursting at the seams with them…Apr 9, 2018Apr 9, 2018
Kees de VosPro-active consumer data management is a mustFew would dispute the importance of data in modern marketing. Understanding a user’s profile and their buying behaviour, both historic and…Apr 2, 20181Apr 2, 20181
Kees de VosCapturing ‘value’ in MarketingThe concept of ‘value’ in business and marketing is an interesting one. Obviously in certain instances it can be measured in cold, hard…Mar 27, 2018Mar 27, 2018
Kees de VosAltcoins Switzerland AMAIt was a real pleasure to be hosted by Marc Bettinger for an AMA session with the Altcoins Switzerland community. The AMA will be published…Mar 11, 2018Mar 11, 2018
Kees de VosJoin us at The Hammer for an evening of crypto!On Thursday 15 March, the Hammer Team (www.hammerteam.ch) are hosting a small, casual event to share our plans in the blockchain and…Mar 7, 2018Mar 7, 2018
Kees de VosWhat makes a ‘good’ ICO?As our ICO is progressing, it is fascinating to get feedback from people. Every time you present the project, you are challenged, questions…Feb 26, 2018Feb 26, 2018