Sophie KleberinMagentaWhy Our Voice Assistants Need EthicsHaving a voice UI with personality has become a key business differentiator. But too often, companies strip that personality away for fear…Mar 23, 20182Mar 23, 20182
Sophie KleberHow to Get Anticipatory Design RightA new framework for knowing when to deploy an anticipatory service.Dec 6, 2017Dec 6, 2017
Sophie KleberinMagenta BrasilÉ hora de criarmos máquinas emocionalmente inteligentesA oportunidade para marcas estabelecerem poderosos vínculos afetivos com seus usuários nunca foi tão grande.Aug 8, 2017Aug 8, 2017
Sophie KleberinMagentaIt’s Time to Design Emotionally Intelligent MachinesThe opportunity for brands to forge deep relationships with their users has never been greater.Aug 1, 20179Aug 1, 20179