David Travis10 diagrams to help you think straight about UX ResearchA simple 2x2 diagram can cut through the what-ifs and the edge cases and provide a simple way of looking at a UX research problem.Apr 11, 20193Apr 11, 20193
David TravisHow to create a POWERful case study for your UX portfolioWriting a case study is the way a UX researcher demonstrates their value. Case studies aren’t just for UX portfolios or for consulting…Oct 29, 20181Oct 29, 20181
David TravisHow to spend your first month in a UX research role (and stay friends with your new work…When you start a new job as a user researcher, you need to both charm your work colleagues (so they take action on your future research…Sep 10, 20186Sep 10, 20186
David TravisDo I need a Masters in User Experience?A Masters in UX costs over £10k and may not make you more employable or attract a higher salary compared with spending the same time…Jul 25, 20181Jul 25, 20181
David TravisWhy you don’t need a representative sample in your user researchEngaging a representative sample of participants in user research sounds like a good idea but it is flawed. It requires lots of…Jun 11, 20182Jun 11, 20182
David TravisWhat is design ethnography?A common mistake made by novice researchers is to ask users what they want from a new product or service. Although this seems like the…May 11, 20181May 11, 20181
David TravisCheap and free under-the-radar alternatives to field visitsPeople in small companies or people who work as a ‘UX team of one’ often find it hard to gain commitment to do field research because it’s…Apr 17, 2018Apr 17, 2018
David TravisWhat car park payment machines can teach us about usabilityCar park payment machines provide an every-day example of poor usability. They teach us that technology should not drive design, that less…Apr 4, 20183Apr 4, 20183
David TravisThe three lenses of usability evaluationOver the last few months, I’ve worked with three clients who have each adopted a different approach to usability evaluation. These…Mar 19, 20181Mar 19, 20181
David TravisDealing with difficult usability test participantsA common concern of people running usability tests is that sooner or later they’ll run into a difficult participant. Who are these…Mar 8, 20182Mar 8, 20182