Tony MillerChampions TodaySeveral years ago, our coaching staff chose the phrase “Champions Today” for our program’s motto.Aug 23, 2017Aug 23, 2017
Tony MillerSnapchat Geofilters: A Case StudyWhen Snapchat introduced geofilters back in 2014, I don’t recall thinking much about it. I maybe had a, “Oh, that’s cool” moment but…Mar 24, 2016Mar 24, 2016
Tony MillerSports Marketing’s Role in Your Sports ProgramIn part I, I discussed the need for branding your sports program. No one knows your program’s story better than you. So why not you be the…Feb 11, 20161Feb 11, 20161
Tony MillerThe Need for Branding Your Sports ProgramQuick, name your favorite sports team. What are the first three things you think of related to that team?Feb 2, 2016Feb 2, 2016
Tony MillerinAll Things SnapSnapchat’s Growth in Sports MarketingThat’s not a selfie your player is taking. It’s a “snap.” Everyone’s doing it. And by “everyone,” I don’t just mean teenagers.Jan 31, 2016Jan 31, 2016