Alaima Zaidi — Sr. Associate, Design Operations

UC Blogger
Urban Company – Design
4 min readAug 25, 2023

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I’ve evolved from being the sharp-witted ENTP to the heart-driven ENFP, infusing my once-logical core with a newfound wave of empathy and creative zeal. Since childhood, my interests have traversed a diverse range of fields including dance, writing, sports, and the arts. I’m a curious soul with an insatiable appetite for trying new experiences.

I’m all about outdoor adventures, but let’s be real when civilization calls, I find my solace in the mystical realm of retail therapy — because who needs nature’s tranquility when you can have a shopping cart full of zen? 🌳🛒😄

I possess an innate curiosity that compels me to unravel intricate details. While some may find it amusing, my penchant for asking numerous questions stems from a genuine desire to grasp the world around me and dive into its depths.

My friends might say my superpower is asking questions or maybe my most annoying trait — I mean, who needs FAQs when you’ve got me around? 😄🕵️‍♂️

Favourite place of work (office or home) and why?

Office: The office buzz fuels my work mojo like a caffeine IV drip.

Favourite thing/ place in office or home?

Favourite drink/ snack while working?

Cold Coffee and Maggi

Choice of music while working?

I tend to skip the tunes while working; back in the day, I never caught onto the whole music-while-studying vibe, so I guess it’s just not my groove.

Share your favourite playlist

What’s the best advice you’ve ever heard?

Like the expansion of a great empire, let your curiosity and ambition know no bounds. Embrace the tapestry of interests that enrich your life, for in their weaving, you shall create a legacy as diverse and captivating as the realms I once ruled. — Emperor Charles V of the Holy Roman Empire

Your favourite bookmarks/ inspiration sources?

https://twitter.com/simonsinek

My fascination extends to history, particularly the intriguing epochs of 17th and 18th century Europe, as well as the enigmatic fall of Rome. And of course Pinterest!

Your favourite books

Favourite TED talk or any interview?

What do you do when not working?

I love reading & writing poetry, mostly sonnets, despite being a novice in the art. I’m into yoga and meditation, love to cook and I go cycling with my friends on weekends. Beyond these, I’m a cinephile who indulges in sci-fi and rom-com movies and web series.

What is your work superpower?

My ability to synthesize complex information, coupled with my insatiable curiosity. This enables me to unravel intricate details and discover innovative solutions that others might overlook. My knack for asking questions and delving into the depths of subjects empowers me.

I’ve evolved from being the sharp-witted ENTP to the heart-driven ENFP, infusing my once-logical core with a newfound wave of empathy and creative zeal. Since childhood, my interests have traversed a diverse range of fields including dance, writing, sports, and the arts. I’m a curious soul with an insatiable appetite for trying new experiences.

Find Alaima on: LinkedInInstagram

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UC Blogger
Urban Company – Design

The author of stories from inside Urban Company (owner of Engineering, Design & Culture blogs)