The ideas and implementation behind U.CASH didn’t just appear out of thin air. In fact, the U.CASH team has spent years working on the underlying technology that now powers the U.CASH portal and its network of retail converters.
It all started in August 2014, when our team launched Securacoin, a brick-and-mortar bitcoin exchange network. Our idea was to engage money service business (MSBs) and empower them to offer a value-added service to existing and new clientele: the exchange of Canadian dollars to Bitcoin. We started with one MSB in Toronto and quickly grew to multiple locations all over the city and even across Canada. SecuraCoin was met with amazing success, exposure and growth.
In 2015, we realized that MSBs needed a powerful MSB management software system that could do everything from management of loans, to customer data management, in addition to Bitcoin exchange services. So what did we do? We listened to these MSBs and starting developing and testing these services. We soon realized that what we had built could truly empower these MSBs. The ability to access network-wide customer analytics and to fully customize service fees .
But we knew this would become much bigger from our humble beginnings of one MSB client in our hometown of Toronto. We were ready to go global, but we found that Securacoin was not the ideal brand to garner mainstream recognition for our innovative services. The universally accessible nature of the technology we were developing led us to our updated brand — U.CASH!
From there, we developed a customer front-end solution and quickly integrated ourselves into the global blockchain community, presenting at blockchain conferences across Canada and around the world.
In 2017, we launched a pilot in both India and Canada, which allowed us to stress-test the platform and streamline certain processes and aspects of user-flow. From there, we continued to present at a whirlwind of Canadian and Indian blockchain conferences. We even went to Papua New Guinea and gave the Governor of the Central Bank of PNG his first Bitcoin (well, at least part of a Bitcoin).
Later that year we revolutionized the cryptocurrency industry by launching the world’s first Initial Bounty Offering. It was hugely successful, and we distributed 8.6 billion UCASH to over 500,000 users, with massive consumer use of the online U.CASH Portal.
We can’t wait to see what the future holds for 2018 and beyond. You can hold it to us that we won’t back down on our mission to free your money and empower your world.
