Encouraging Adoption in Your Design System

Thoughts and examples based on my personal experience from building a design system over 7 years.

Summary

In this article, I’d like to share my experiences working on a SaaS product design systems relating to encouraging system adoption. In summary, it looks something like this:

Lead with empathy to foster trust, followed by meeting your team halfway through making space for exploration balanced by realistic expectations. Build historical contextual knowledge over time through experience and investment in your system and your team. Work together to build a reliable source of truth. Finally, maintain and grow your system by embracing inclusion that results in improved engagement.

Intended Audience

Product and UX designers who identify as design system owners, advocates, managers, directors, etc. In this article, I’m speaking directly to you. If you’re someone who relies on a design system but doesn’t necessarily have ownership over it, the thoughts expressed in this article are still ultimately meant to better support you in your work. So I welcome your feedback and sentiment, as well as encourage you continue the conversation within your respective product & design communities so that we can all learn to better support each other and our collective work.

Note: each example referenced in this article is based on first-hand experiences I’ve had over several years of working on a single SaaS product…