Emme
Ultra
Published in
3 min readSep 3, 2020

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Today, we’re thrilled to announce that Theta Network will be integrated into Ultra!

Ultra is creating a one stop shop entertainment platform enabling gamers to play, discover, buy, trade, earn, stream, compete and socialize with zero friction.

Following Ubisoft‘s participation in our blockchain network, and AMD’s scheduled support to bring millions of users to Ultra, we continue to push our objective to disrupt the $160b gaming market by adding Theta’s live streaming service to the list of Ultra’s strategic partners.

Theta Network and its gaming content will be an integral part of the Ultra user experience, allowing users to earn money by streaming live gaming sessions or by watching other people playing. Ultra’s users will have opportunities to earn both TFUEL and UOS token rewards for relaying streams they watch, which can be used for purchasing content across the Ultra platform including games and virtual items.

Our partnership with Theta creates new synergies that empower gamers and widen the scope of Ultra’s gaming service offerings. Theta is Ultra’s first announced ecosystem application, and will benefit from our advanced application framework that introduces their streamers to new exciting features like the ability to easily promote Ultra’s NFTs such as games, DLCs, in-game items and e-sports tournament entry tickets. The most exciting thing, of course, is that this is all while gamers will also be earning revenue from Ultra’s ecosystem.

“In our quest to provide a full spectrum gaming experience, we’re excited to announce Theta as a launch partner of the Ultra entertainment platform, letting our users access Theta to stream and watch live streams directly from Ultra.

Our collaboration spans across several promising areas including using Theta protocol to compliment Ultra’s game distribution technology and the promotion of Ultra’s games and NFTs through Theta’s network of streamers.”

Nicolas Gilot, co-CEO of Ultra.

“Our biggest focus for 2020 is continuing to drive Theta adoption, and collaborating with Ultra platform allows us to expand Theta Network to brand new audiences worldwide through their partnership with Ubisoft and AMD.

Powered by Theta, Ultra users can seamlessly watch and interact with top streamers of their favorite games, creating a highly-engaging user experience.“

Mitch Liu, CEO of Theta Labs.

As part of the launch later this year, Ultra will be hosting exclusive esports tournaments which will be streamed via Theta Network. Stay tuned for more news on those as we get closer to launch! In the meantime, you can check out all the latest news at https://www.thetalabs.org and https://ultra.io.

About Theta Labs, Inc.

Theta Labs, Inc. pioneered the next generation Esports entertainment platform, THETA.tv, and Theta Network, the leading video delivery network powered by blockchain technology. Theta rewards anyone to restream video and enables existing video platforms to deepen viewer engagement, drive incremental revenues, and reduce CDN costs. Theta’s protocol enables users to earn rewards by relaying video on a peer-to-peer basis, utilizing excess bandwidth on any device. Platform partners span Esports, media, entertainment, peer-to-peer live streaming, and more. THETA.tv, the first platform built on the Theta Network, leverages its existing user base of millions of Esports viewers. Other video platforms integrating with the Theta protocol include Samsung VR, Littlstar and GFUEL. Learn more at www.thetalabs.org.

About Ultra.

Ultra is the first entertainment platform providing key games industry services under a single roof, accessible through a single login.

Built around our PC game distribution platform, Ultra Games, our platform will provide access to countless centralized and decentralized services: Discover, buy, play and sell your games and in-game items, watch live-streaming feeds, interact with your favorite influencers, participate in contests, compete in tournaments and much more.

Ultra has been built to extinguish the frontier between blockchain and mass market, between DAPPS and APPs and between legacy items and NFTs.

For more information, please visit https://ultra.io, and follow along on Twitter and Telegram.

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