XBorg and Ultra Join Forces to Revolutionize the Esports Space

Nada
Ultra
Published in
4 min readAug 1, 2022

XBorg and Ultra to share fundamental resources towards the growth of the Web3 gaming and esports industry

We’re excited to announce our partnership with XBorg in order to revolutionize the Esports landscape! Powered by SwissBorg, XBorg is one of the leading Esports 3.0 organizations working to empower the players of tomorrow by leveraging Ultra’s blockchain technology.

We share a mutual vision of dismantling the unequal power asymmetries within the gaming industry and aim to solve them through our respective projects and together. This partnership will be XBorg’s first official union with a game publishing and distribution platform and will bolster the company’s mission of becoming the largest Esports organization in web 3.0. In addition, it strengthens our mission of building a next-generation PC gaming platform and ecosystem that redefines distribution monopolies and empowers game developers, players, and influencers.

“Gaming is one of the largest sectors in the entertainment industry, but the power asymmetries alienate the players from the true value they generate. Advancements in Web3 technologies and the advent of GameFi aimed to change this, however, there is still too much friction between product and user. For mass adoption to occur we need blockchain ecosystems that focus on the User Experience. This gap is filled by platforms such as XBorg and Ultra that enable millions of players borderless access to decentralized technologies.”

Louis Régis, Founder of XBorg

As part of this collaboration, XBorg will utilize Ultra’s blockchain technology to provide users of its ecosystem with a reliable, environmentally friendly, and mainstream-ready solution. We’ll provide XBorg and its community with early access to Ultra’s exclusive titles for the purpose of content creation and early access testing. Alongside this, we’ll grant XBorg access to tournaments for our exclusive titles through our upcoming tournament app.

We also intend to grant XBorg exclusive onboarding and platform integrations by stimulating the development of exclusive perks, clan and guild integrations, as well as scholar programs. Furthermore, we’ll provide access to our partner products and aid in co-funding Uniq NFT prizes, perks, and utilities (including but not limited to UOS, in-game items, valuable Uniqs, and Uniqs connected to tangible goods, etc.) for tournaments organized by XBorg. XBorg will gain access to our Software Development Kit (SDK) for purposes of developing its ecosystem.

“We’re thrilled to be teaming up with XBorg to bring fairer and more rewarding experiences to the esports scene. This collaboration will see Ultra and XBorg working together to bridge the gap between seamless blockchain adoption and players within the space, providing a plethora of new opportunities globally.”

Nicolas Gilot, Co-CEO of Ultra

XBorg will leverage our tournament hosting platform and help organize a variety of future events. This will act to strengthen our Esports presence, offering prize pools and product showcasing. Furthermore, XBorg will distribute to us their network of high-value brands, influencers, ambassadors, and sponsors. Additionally, XBorg will act as a distribution channel for our games and will aid in attracting players globally. Finally, XBorg will deploy part of its SBTs within a host of our exclusive games by leveraging the Ultra SDK.

Our two organizations intend to share marketing, community, and content campaigns, and develop projects that will generate value for both of our ecosystems. Lastly, our two organizations are to share seed round deal flows for new games.

About Ultra

Ultra is the first entertainment platform providing all key games industry services under a single roof, easily accessible through a single login.

Built around our PC games distribution store, Ultra provides access to countless centralized and decentralized services: Discover, buy, play and sell your games and in-game items, watch live-streaming feeds, interact with your favorite influencers, participate in contests, compete in tournaments, and much more.

Ultra has been built to provide endless value for players, a fair playing ground for developers, and a whole new world of opportunities for the games industry.

For more information, visit ultra.io and onultra.io and follow along on Twitter, YouTube, Telegram, and Discord.

About XBorg

Built by a team of dedicated gaming enthusiasts, XBorg was founded with the mission to solve the existing power asymmetry between players and game developers. In traditional games, players support projects they believe in, boosting revenue for developers, but are completely alienated from the value chain. XBorg has a vision of a future where the players and developers experience the projects they believe in on equal terms, and both derive the true value of their participation in their Esports ecosystems of choice.

Website | Twitter | Discord | Twitch | YouTube

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