What Makes a Great Visual Brand Identity for Blogging & Social

UNINCORPORATED
UNINCORPORATED
Published in
1 min readApr 6, 2018

It’s no secret that visual media lies at the core of any successful branding endeavor.

After all, you want your audience to recognize your brand at a glance, so it needs to be eye-catching, evocative, and above all, unique.

Of course, creating a brand identity that really hits the mark means you need to tailor that identity to the specific audiences you seek to convert. This not only involves knowing the interests and preferences of that audience, but also the medium via which they will be consuming your content.

As a blogger, your personal brand should evoke the style and content of your blog, and your brand’s visual identity is a big part of this. To help you nail down the right style for you, here are the key ingredients required to boost your brand, extend its reach, and increase its impact on social media.

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Originally published at blog.unincorporated.pro.

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