How Brilliant Minds Make Creativity Seem Effortless
Can your intuition be strengthened like a muscle? If it could be, wouldn’t it make sense to get it stronger and stronger over time, so you could develop this powerful muscle to do better and better work?
Here’s something weird: We use our intuition every single day to make decisions, and when we get burned on those decisions, we don’t stop using our intuition. But then, at work, when the stakes get higher, we immediately turn to others. What does my boss think here? My peers? My client? The gurus? Google? Social followers?
But those who make creativity seem effortless all seem to have this same pattern: They seem to rely more on intuition than us.
Now, don’t misunderstand: This isn’t about some inspirational Muse, nor is it about acting blindly based on a hunch.
No, this is about something far more powerful: In a world full of experts, hacks, cheats, and hive minds…
…truly creative people think for themselves.
So how does that work, exactly? Surely, we can’t live our lives simply rebelling against what “they” said to do, right?
That’s what we’re exploring today. When we want so badly to do more exceptional work, instead of more average junk, then we need to learn how to stare conventional thinking right in the eye … and question it.
