August Mid Month Update
Hey there loyal UpBots community! With phase 3 going live there have been many changes to the UpBots platform given we’re now in the beta version.
That being said, we felt it’s important to provide a fully detailed outline of what exactly is going on in phase 3. Along with these details, we also have some info on what IT and marketing have planned next in our development journey.
You can also find answers to some of the most commonly asked questions surrounding the direction of our company today.
So let’s check everything out! If you prefer to get your updates in video form then check out Ben and Neil’s update vid on YouTube below.
Phase 3
Phase 3 is currently live and UpBots is officially in its beta version. There were a total of 3 phases that got us to this point, all of which were used to test the platform as we go along.
We needed to have phases because UpBots is a complex platform with many features. Considering all development is done in-house it was important to gradually release in phases so we can properly test everything.
Right now the team is correcting some small bugs and issues along with preparing V2.0 before the big launch.
Phase 4 will be the big moment for UpBots complete with big marketing campaigns, new designs, and more. We’re looking to launch into phase 4 come September and it will include:
- Removal of capital limits on trading bots
- Addition of several new bots
- New interface
- Big marketing campaign
Here’s a few sneak peeks at the new designs of our interface.
Beta is now live…what about the bugs?
Some bugs have emerged and we’ve taken several actions to resolve them.
- The slowness for deposits
There are have been reported problems regarding deposits. We at first suspended deposits but now they are operational.
2. Withdrawal of rewards on staking pools
This problem has been solved and a process has been put into place to prevent this from happening again.
3. Portfolio evolution, data sometimes is wrong
We are using the Covalent API which at times returns errors. Currently, we are
in contact with them to resolve the errors they are encountering.
What is IT planning?
Below you can view an oversimplified representation of the next priorities of our IT team. These represent a specific target and when tasks should be started and not when they end.
The timeline on all tasks is subject to change, this is for informational purposes only.
What do we plan to do in Marketing?
Marketing in August
The marketing department has reorganized into 3 teams: Acquisition, Optimization, and Satisfaction. Each team has its own set of KPIs which will be used to measure success and move the needle forward to greater UpBots adoption and increase in token price.
Acquisition will focus on campaigns related to acquiring new users, optimization will focus on user retention campaigns and initiatives, and satisfaction will focus on providing world-class customer support.
Strategy
Right now the crypto market is looking more favorable and bugs on the platform are being squashed. With the market starting to trend upward, we’ve begun spending budget on marketing again. We plan to use all channels to achieve our strategic objectives:
1- Grow UpBots user base (target: +35 new users p.d = approx. 1k per month)
2- Convert more users to bot users (target: 20% of users activated bots = 1600 bot users)
3- Grow audience size on all official channels (target: +10% per month)
Marketing — Looking back
Key numbers
- Hosted 3 AMAs in our group
- Review in The Capital
- Article with Ben our CEO in Coin24
- Progressed discussions with multiple influencers so we are ready for when the market turns
- Published an average of 4.8 tweets per DAY
- Contacted > 150 algo devs to attempt to onboard them onto UpBots
- 48 announcements made in Telegram
- Across all our social networks not including Twitter, we have published 148 posts since July 1st
Campaigns in August
- Bot Activator Campaign
- Visual Content Campaigns
- Bot Debut Campaign
Campaign Initiatives for August
- PR Campaign about the commercial version launch
- Influencers campaign (Professor Crypto just published a video)
- Get Started In Crypto
- UpBots Trader Type NFT Giveaways
- Educate Newbies
- Interviews
- Live Streams
- Video campaigns
What about the PancakeSwap Farm Pool?
The initial deal with PancakeSwap
We originally had a deal with PancakeSwap to have a pool for 3 months, offering CAKE to stakers.
- More than $2M was staked
- The pool ended on July 16th
And now?
We’ve already created a BSC pool on UpBots offering a return for UBXT-BUSD LP stakers. This pool was inactive but now we can reactivate it. Since this involves distributing UBXT, we figured to put it to a vote on our DAO.
DAO = Vote
First, we will draw up a proposal which will then be submitted to the community for a vote.
It will concern:
- The reopening of the UBXT-BUSD LP pool
- Whether or not to decrease the distribution of rewards on the other pools
The plan will be shared in the coming days and we’re leaving the decision up to you all.
Answers to some of the most commonly asked questions
You can check out the answers to some commonly asked questions in the graphic below.
Thanks for checking out this update on UpBots! If you have any questions or concerns please feel free to reach out to us.
And now a meme from our community…
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