O esquisitíssimo comercial de Dia das Mães de Skittles com cordão umbilical

A DDB de Chicago colocou no ar um comercial com uma mãe e seu filho, ambos adultos, sentados no sofá e… ligados por um cordão umbilical. Ela come uns Skittles e ele… sente o gosto! Aaaarggrbleeearghh.

Appetite Appeal zero. Aliás, qualquer appeal, zero.

Ficha Técnica

Agency:DDB
 Chief Creation Officer: Ari Weiss
 Client: Skittles
 Chief Creation Officer: John Maxham
 Chief Creation Officer: Darren Spiller
 EVP, Executive Creative Director: Mark Gross
 SVP, Group Creative Director: Myra Nussbaum
 CD, Copywriter: Chad Broude
 CD, Art Director:Brian BoordSenior Writer: Ant Hatton

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