We champion human stories by bridging video storytelling with social impact campaigns.
We all love a good story.
In fact, science proves that the human brain synchronizes with the subject of a well-told story, and telling stories of real people can humanize even the most abstract issues or far-distant conflicts into something truly relatable.
What if we told you that telling your story or those you care about can make a BIG IMPACT?
We want to introduce you to an inspiring new video-based social action platform called UPTOGOOD, powered by stories you tell. UPTOGOOD is a one-stop shop for doing GOOD together built in the hopes that doing something can become much easier and socially impactful.
Have you ever watched an inspiring documentary film or a video clip online, felt a strong desire to do something to help but let that moment pass you by because you didn’t know where or how to direct those feelings? UPTOGOOD addresses this very moment. At UPTOGOOD.org, we know that stories move people in a way that facts and figures never will, so we created a social action platform powered by what people love talking about so those genuine feelings you feel are not felt in vain, but instead, harnessed into action for GOOD.
We are where you get your dose of healthy, good-for-you video greens. We designed this social impact destination to empower more people like you to take action and support causes through video-based social action campaigns built by inspired storytellers and the good-hearted. We hope to offer powerful yet easy-to-use tools for you to build GOOD campaigns, take actions on them, and make an impact by leveraging the power of your story, a good-hearted crowd, and a little digital technology.
The stories that pass through our community have the immense potential to go viral. UPTOGOOD’s video-based impact campaign platform is specifically designed to bring attention to #StoriesThatMatter in order to inspire action and promote more GOOD in our world. It is a place where everyone is encouraged to “Watch. Get Inspired. ACT.” all through the click of your mouse, all in one place.
Maybe you are looking to raise funds for yourself or others, start a petition, or rally people around a pledge to gain support for your impact project. UPTOGOOD is a big believer in the power of all stories — big or small — and their ability to move people into action.
Anchor your campaign around a feature length social change documentary, a selfie video taken on your phone or anything in between.
We are in the business of helping anyone’s impact project harness its potential to catalyze positive change by taking its abstract issues and making them personal. Crowd-fund for good with FUNDit and put your $$ where your mouth is. Sign a petition for good with SIGNit. Make a pledge for good and practice what you preach with PROMISEit. And, share the campaign with your friends and family with SHAREit. After all, sharing is caring. Afterwards, we will keep track of your stats around these core UPTGOOD social actions on your UPTOGOOD profile where you can see your social goodprint grow. We hope you will come join us and be part of the change you want to see in the world!
Our team and its founders love making good happen. We are co-founded by Mika Onishi, former President & Publisher of Clique Media Group (parent company to popular celebrity fashion online editorial brand, Who What Wear), and her sister, Emi Onishi, former product management and digital media executive at Fox Interactive Media / MySpace Music and other LA tech start ups. Both were inspired by social documentaries and videos they were seeing online, and recognized the power of storytelling to move people into action for GOOD, and the potential to amplify this power by pairing these stories with clear and thoughtful calls to actions in a more accessible way.
Needless to say, we are a community that wants UPTOGOOD to be your next home for Impact Stories: videos that inspire action.
So, what do you say? Are you UPTOGOOD?
HERE ARE YOUR CALLS TO ACTION!
Does being UPTOGOOD resonate? Here are some things you can do to become part of our community!
- WATCHit: Bookmark and visit UPTOGOOD.org to watch impact stories and do your part in supporting campaigns to make your world better with us!
- HOSTit: Create your UPTOGOOD profile here and create an impact campaign around your story today!
- SHAREit: Share this article or UPTOGOOD with good hearted people, activists and storytellers you know by tagging them with the hashtag #UPTOGOODspotted. Let them know you think they are up to GOOD and should be part of the community!
- FOLLOWit: We have Facebook, Twitter and Instagram and we’d love for you to join us! Together, let’s start the conversation for good everywhere.
