UREEQA Appoints David Mahdi New Business Advisor

Published in
5 min readFeb 3, 2022


UREEQA’s all-star team of leaders and advisors has expanded by one with the addition of former Gartner VP/Analyst David Mahdi.

Mahdi has considerable experience advising clients in the digital space, specifically blockchain. Now, he’s set to advise UREEQA about how to best utilize its unique blockchain-based platform and non-fungible token (NFT) validation solution. His expertise will help UREEQA expand its business to become a premier name in the blockchain realm.

“David’s nearly 20-year-career spanning industries such as software development, cybersecurity and blockchain has made him one of the most sought-after analysts in the industry,” UREEQA CEO Kirk Fergusson said. “Our founders and leadership team will look to David to deepen our industry leadership as we deliver on our mission to promote the authorship, ownership and originality of creative works through our innovative technology.”

During his time at Gartner, Mahdi played an instrumental role helping that publicly-traded technology research and consulting company to define its practices around NFTs and blockchain.

“UREEQA’s best-in-class validation technology separates them from the crowd, and as widespread regulations within this space become more prevalent, UREEQA’s relevance in the NFT and blockchain industry will become more apparent,” Mahdi said. “I’m thrilled to embark on the opportunity to work with such an exciting player in the blockchain and NFT business.”

Mahdi specifically covered the NFT and blockchain space the last six-plus years at Gartner, where he was able to capture the excitement surrounding that burgeoning industry. He quickly recognized that with the massive growth of influencers and content creators that has dominated the digital world in recent years, NFTs offer a new model for monetization.

“But with all the flurry of activity in the NFT and content creation space, there remains a lot of unknowns, unanswered, and many unsolved aspects,” he noted. “Specifically, the notion of copyrights. How can content creators be assured that their work is protected, managed, and monetized? Many are willing to fork over massive amounts of funds and resources for NFTs, yet they aren’t fully aware that they don’t own the overall rights to any works.”

While working with thousands of clients in this space, Mahdi realized in the past few years that the problem regarding digital rights and ownership was going to worsen. When he came across UREEQA, he had somewhat of a “eureka moment.” He recognized that UREEQA’s platform contained “the vision of bringing more structure and sanity to the NFT and content creation space.”

“Ultimately, I know that there is so much potential here for the market and UREEQA,” Mahdi added, “and I am here to help make a dent in the universe!”

Mahdi is the latest addition to UREEQA’s formidable Board of Advisors, which also contains music legend Harvey Mason jr, Michael Sheresky and Ramses IsHak of United Talent Agency, officialCommunity President/CEO Kevin Leflar and QwantumRights Solutions co-founder/COO Janice Scott.

In this case, it appears the stars aligned for a perfect marriage.

“My experience and background defining and covering the blockchain and NFT space as an industry analyst prepared me for such an honorable position,” Mahdi said. “What drives me is my passion for technology, and how it can solve real-world problems.”

Anyone who has followed UREEQA in these early stages knows that’s about exactly the concept of the platform.

In his spare time, Mahdi can be found skating and snowboarding or biking and swimming with his three sons. He’s an avid gamer from a “digital-first” family in Ottawa, Canada, and he imagines it’s only a matter of time before he personally enters the Metaverse.

“I am a big believer in the mental technique of backcasting,” he said. “That is putting yourself in a desirable position in the future, thinking about memorable events along the way, leading back to where you are now in the present. So, as I project out to the future, I envision that, by 2030, we live in a future where digital goods have the utility and value of physical goods and assets as they are today. A true blending of the physical and digital worlds.

“But ultimately, that digital world must be a safe and trustworthy place. Without that, we can’t build reliable digital businesses. My mission is to ensure that we have digital trust in the digital space. I hope to influence a positive change in this new converged physical and digital world — for consumers, creators, and other providers.”

Finally but critically, Mahdi is passionate about simply turning UREEQA from a hidden gem into a digital powerhouse.

“Where I get really excited with my value offering for the UREEQA team is in my ability to help spread the word, by evangelizing UREEQA’s approach as a champion and thought leader,” he said. “Whether it is at industry events, engaging with clients and investors, or by leveraging social media — I intend to get the word out!”


The UREEQA platform strives to protect creators’ work, their rights and their revenue by harnessing the power of blockchain technology.

Established in Canada in 2020, UREEQA will modernize the inefficient and bureaucratic systems currently in place for copyright protection. By building a robust and compelling Package of Proof™ for source creative work, UREEQA only mints Validated NFTs to represent creative rights. This helps keep buyers safe by giving them confidence that the work they are purchasing was minted by the smart contract approved by the creator of the work and is therefore authentic.

UREEQA provides value and opportunities for its creators, validators and token holders via URQA, the token at the heart of the UREEQA ecosystem.

For more information on UREEQA and upcoming announcements, please visit our website, join our Telegram channel and Discord server, and follow us on Twitter, Instagram and LinkedIn.


Statements in this article, including any statements relating to UREEQA’s future plans and objectives or expected results, may include forward-looking statements. Forward-looking statements are based on numerous assumptions and are subject to all of the risks and uncertainties inherent in technology development and commercialization. As a result, actual results may vary materially from those described in the forward-looking statements. Do your own research!