Sanitation and Hygiene Influencers Making the Difference

USAID Water Team
Global Waters
Published in
3 min readOct 17, 2022
William Musoni during one of his workshops encouraging members of his community to adopt improved WASH practices including handwashing
William Musoni regularly encourages members of his community to adopt improved WASH practices including handwashing. Photo credit: Theophile Harushyamagara, Water For People in Rwanda/USAID Isoko y’Ubuzima

William Musoni spends his days working as a laborer. When he’s not working, he educates communities in Rwanda’s Eastern Province on good hygiene practices, with a special focus on handwashing. As a mobilizer for community savings and loan associations, he also encourages people to invest in and use proper sanitation facilities and products.

“Because I have built a relationship with local leaders, if I request a space to speak about sanitation and hygiene, they always grant my wish,” William said.“ I estimate that I have reached between 6,000 and 7,000 community members during community gatherings and association meetings.”

In Rwanda, where there is a vibrant culture of community service, William is one of 1,200 people from 10 districts across Rwanda who was trained in the Isoko y’Ubuzima — “source of life” — program, implemented by a consortium led by Water For People in Rwanda and funded by USAID. The program goals are to improve WASH governance, improve drinking water services, and improve sanitation and handwashing services and products.

William emphasizes the importance of handwashing at the right times and how to clean their food and utensils. If they don’t have a handwashing facility in their household, he helps them build one and then demonstrates how to properly wash their hands. This removes accessibility and affordability barriers that resulted in poor sanitation and hygiene practices. “They were mostly aware that they must wash their hands after changing diapers or cleaning up a child who has used the toilet and before breastfeeding. But handwashing after using the toilet has not been a common practice and that is changing,” said William.

Early on as a community mobilizer, William found the communities he served associated new practices with additional financial costs. But, over time, he and other community mobilizers have seen behaviors and attitudes change.

To make sure people can practice what they learn, the community savings and loan associations promote a culture of saving money so they can purchase and use latrines, soap, and menstrual hygiene products. Association members are linked with product suppliers and, if needed, microfinance institutions.

Vestine Mukantwaza uses a homemade handwashing facility after using the toilet.
Vestine Mukantwaza and her family use a homemade handwashing facility after using the toilet. Photo credit: Theophile Harushyamagara, Water For People in Rwanda/USAID Isoko y’Ubuzima

Vestine Mukantwaza is a member of a savings and loan association in her neighborhood where Isoko y’Ubuzima trained community mobilizer volunteers. “I realized our latrine didn’t meet basic standards…I applied for an RWF 50,000 [about $47] loan,” Vestine said. “I improved the latrine concrete, bought cement to improve the shelter, and bought a Sato pan.” With William’s lessons in mind, she added a handwashing facility.

With her improved latrine, the frequency of flies entering Vestine’s kitchen and landing on the utensils that she and her family use to eat has greatly decreased. Her family feels safer, and these household improvements have benefits beyond health: “I tell my neighbors that improved latrines dignify you,” she said.

Vestine’s investments and behavioral changes show that William’s efforts are valuable. “I have to be persistent and stay motivated because I am convinced that if I change the minds of two or three people, they too can be a positive influence in their communities.”

To learn more about how USAID is increasing access to water, sanitation and hygiene services, products, and facilities, read USAID’s Plan in support of the 2022 U.S. Global Water Strategy.

By Amy Dempsey, Communications Specialist; Harushyamagara Theophile, Communications and Outreach Specialist at Water For People

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USAID Water Team
Global Waters

USAID and its partners improve access to clean water and safe sanitation to create a healthier and more #WaterSecureWorld. For more, visit Globalwaters.org.