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Quick guide on Persona creation

Quick guide on Persona creation

Personas are hypothetical portrayals of real user data that aim to highlight similarities in a particular user segment. The data to create…
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Vasundharadhar
How to define right goals for your user research?

How to define right goals for your user research?

To specify the scope and depth of any research project, it is crucial to establish research goals. It aids in removing any unnecessary…
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Vasundharadhar
Practicing empathy with user research

Practicing empathy with user research

To analyze and report the most ideal facts for the best products or design, but to intimately understand users and their needs. Your…
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Rushali Singh
User Research for Next Billion Users (NBU)

User Research for Next Billion Users (NBU)

The Next Billion Users: Optimize your research
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Rushali Singh
Beginners guide to research methodologies

Beginners guide to research methodologies

Anyone just getting started with user research who wants to understand how to do it well for a better user experience may find it to be…
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Vasundharadhar
Remote research : A flexible way to generate user insights

Remote research : A flexible way to generate user insights

There’s no denying that the 2020 global pandemic has relegated almost all work as “remote”, and user research has significantly benefitted…
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Nitin
Decoding: Digital Ethnography

Decoding: Digital Ethnography

Just like we live in a society, digital spaces have become like a community where everything runs in unison. These digital spaces have…
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Vasundharadhar
Collaborative UX Design

Collaborative UX Design

Improving Designer and Developer collaborations
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Vasundharadhar
The Practical Beginner’s

The Practical Beginner’s

User Interviews doesn’t mean you gather a bunch of people in a room, offer them tea/coffee and have an informal chit-chat. They are about…
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UserStudy
UX Researchers becoming Good Design Leaders

UX Researchers becoming Good Design Leaders

Times are changing rapidly with the massive adoption of tech in all spheres of life & the researcher in your team is no more playing the…
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UserStudy
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