Things I found on the web this week (6th April)
This week: could your company be the next Airbnb, Slack or Dropbox? Looking for problems not solutions, doing UX on the cheap, making your customers your marketing team.
Here are the things I found interesting on the web this week.
Happy reading!
@jennybee
// UX THINGS
No budget? No excuse. UX on the cheap Part 2: let’s get building
Excellent practical tips on how to actually build a product with very little or no money. This is the manual on how to make your prototype! And if you need a refresher on Part 1, read on…
No budget? No excuse. Here’s a practical guide to UX on the cheap
Or, how to make a product people LOVE with very little money. Essential reading for entrepreneurs and new startups.
How to Really Understand your Users’ Motivations
How to use “hands-on exercises…to uncover unspoken desires, expectations, and lifestyle habits”.
// IOT THINGS
How IoT is disrupting the world around us
“…We are at the beginning of the transformational journey that will revolutionise the way we live and work…”. Be inspired by these glimpses of the future happening right now.
// PROBLEM THINGS
Don’t Look for a Great Idea, Look for a Good Problem
A brilliant article about why “truly useful ideas don’t arise from fancy brainstorming [techniques] or divergent thinking. The best ideas come in response to an important problem”.
// MARKETING THINGS
5 Key Tips to Improve Conversion Rates
Some great tips here. Written from the perspective of a ‘real world’ business but can equally be applied to apps and other screen based products.
3 Tips for Turning Your Customers Into Your Marketing Team
More great tips from the Entrepreneur team: “How can a startup generate awareness and attract new customers without the resources necessary to pursue traditional marketing or public relations efforts?”
// VIRAL THINGS
Creating Viral Loops to Drive Your 2017 Business Growth
“Airbnb, Slack, Dropbox… could your company be the next viral loop success story?”
// PRODUCT DEVELOPMENT THINGS
Why you Need a Sense of Urgency in Product
“A sense of urgency in product teams in vitally important for the continued success of a product.” — some tips on how to keep your team focussed on your product.
Compiled with ❤️ in Qatar
Sign up to get these in your inbox: tinyletter.com/jennyellenbrown
