What it Takes to be a Strong UX Researcher

It’s not just about your research skills.

Noor Ali-Hasan
UX Research Journal
5 min readAug 4, 2020

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Neon display in a store window that reads “It’s only a crazy dream until you do it.” Nike — downtown Chicago — fall 2018.
Nike Store, downtown Chicago — fall 2018. Photo by author.

I love a lot of things about my work as a user researcher — getting a small window into someone else’s life, having an impact on products used by millions (and sometimes billions of people), making sense of mountains of qualitative data. But what I might enjoy the most about my job is getting to use so many different…

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Noor Ali-Hasan
UX Research Journal

I’m a UX research lead at Google, where I help teams design and build desirable and easy to use products. Outside of work, I love art, Peloton, and Lego.