UX Case Study: The creation of an expense tracking app

Sofia Aquino Gomez
UX Station
Published in
8 min readMay 1, 2019

--

Overview

The subject of personal finances isn’t getting as much love as it could, nowadays. Most people aren’t really attracted to investing the time and dedication it takes to groom their finances and improve their spending habits in order to reach their savings goals. And looking at the digital products available out there, I came to realize that some of them fall short and don’t really answer the needs of their users.

Some people have an old style using spreadsheets or notebooks, when others already started to look for modern solutions, like mobile apps or desktop applications. But most of them need you to manually enter how much you spend daily by using receipts or bank statements. I started my process by doing research with potential users applying interviews with friends and family members who explain to me about the way they save money and the tools they use.

For this purpose, under the mentorship of Roxana Cociorba, I worked in on a UX Case Study called “GELDJE” with the idea to focus on real-world needs for users who want to see where they are spending and better manage the future of their money.

I applied the design thinking process for coming up with my solution, following the steps: empathize– define– ideate– prototype and test. Come with me through this journey to understand behaviors and solve problems in the financial management world.

Competitive Analysis

--

--

Sofia Aquino Gomez
UX Station

👩‍💻 UX Designer & Contributor to AIxDesign community | 🏠 From Brazil living in the Netherlands | ℹ️ https://sofiagomez.me/