Artist Educator

“churn” implies a steady stream of students. In independent art instruction, there may not be enough students to “churn”.

Defining the Problem:

1. Who has the problem? Artist Educators

2. What causes the problem? An art educator lacks tools or skillset to properly build student learning profiles.

3. How to use the design to solve the problem? The “tool” can review a students entire academic history to provide a personality and learning profile.

Jobs:

What is the one thing that your users want to accomplish? The one thing the user wants is to help every student reach their full potential, and even master the material.

What emotional needs are your users trying to satisfy? The user, ultimately, wants to feel valued, with a sense of professional success and personal fulfillment.

How does your customer want to be perceived by others?

The user wants to be perceived as someone who can teach art to even the most difficult to teach students; an art student whisperer.

User Gains:

Which savings would make your customers happy?

- Save time it takes to profile a student.

- Save teaching time required for student to understand the lessons.

- Save time it takes to find replacement students.

What do users dream about?

- empowering students.

- To be able to understand a student early on, how they learn and how to teach them.

- To advance the students quickly as a group.

- To find the best students for the teaching styles, vice-versa.

How do your users measure success and failure?

- The teacher is successful when they can develop a plan for individual students’ advancement that can be applied in a group setting.

- The teacher feels successful when the students are happy and advancing as a group.

- The teacher feels unsuccessful when a participating student struggles to understand the material, fails to grasp the lessons, or lacks progress.

User Pains:

How do your customers define too costly?

- Properly profiling each student for several groups would take substantial effort.

- Hiring someone to review every academic record and behavior assessment to profile each student in several groups would be too expensive.

- Developing individual lesson plans for each individual student in several groups would take too much time.

What makes your customers feel bad?

- Losing students, especially because students feel unsuccessful.

- Students who want to, but struggle to advance.

- dissatisfied parents, and frustrated students

What makes your customers feel bad?

- Try to apply profiling technique themselves.

- Generalize lesson plans to the entire group.

- Teach below the class level because of struggling individuals.

- Reward lack of progress.

- focus on individual students at expense of the group success.

Defining the product: Art class profiler

Features

- This product helps Artist Educators understand student needs, assists in lesson planning, monitors progress and predicts success.

Gain Creators

- Reviews academic records to establish aptitude and points of focus

- Creates student personality profiles and identifies learning styles.

- Reviews lesson plans and identifies opportunities per individual student

- Identifies commonalities in learning style to help plan for group learning

- Provides in-progress monitoring of student products to rate comprehension

- Reviews teaching styles to provides insights on potential weaknesses

- Finds best matches between teaching style and learning style

Pain Relievers

- Saves money normally spent on hiring a profiler

- Saves time in reviewing large academic data records

- Reduces effort in developing profiles

- Reduces enrollment drops due to lack of progress

- Successful students are happier, an easier to teach

- advancing students make for happier parents

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