How to build an ecosystem in 2021?

THE FIRST STEPS to take in 2021 to join the ecosystem movement.

✍🏻 Let’s start from the top!

1. Assess the market situation and understand the need for an ecosystem for your company. To do this, you need to determine the Top 3 changes in the market, and then — what your business can get from creating an ecosystem. The reasons behind the changes will help you see a key need for the company, which only the ecosystems can offer. This will make it easier to predict what results it will bring for you and for the entire market.

Then

2. Identify the main elements of the entire ecosystem architecture. Describe the main players in your industry and their roles, outline the steps of partnership with other market participants, check whether you accurately understand your target audience, and highlight their needs. Maybe you’ll need to study reviews of competitors’ products and identify their weaknesses, problems, or concerns that your potential client faces as well.

And the most interesting part

3. Write your own achievable ecosystem strategy in the context of the legal and IT environment. Create a document that describes all the tactical steps that will lead to the goal of all participants in the ecosystem and, importantly, will meet the needs of the TA.

In our next issue, we will analyze these steps on a real example. You definitely know those two companies.

Creating ecosystems is even more fun than reading about them. Let’s do it together?😉