They Might Be Giants Offer New Album For ‘Pay What You Want’

‘Pay what you want’ has largely been abandoned in recent years as a sustainable monetization method for mainstream artists, but here’s what the band They Might Be Giants say about it for their new album ‘Phone Power’:

It’s so great we want everyone in the world to have it. and that is where you come in: we would like to invite you to pay what you like for this download. that could be $25 bucks because you feel supporting they might be giants’ creative work is as important as a tote bag from a public radio station, or it could be free for you because, like, you don’t have any money right now. we understand. we totally support that idea. we don’t mind giving things away.