How to write a Captivating Community Welcome EmailS
Written by Team UUKI
How to write a Captivating Community Welcome Emails
Contents
- What are community welcome emails?
- What should a welcome email include?
- examples of captivating community welcome emails
What are community welcome emails?
A welcome email is an email that a person sends to a new subscriber. Welcome emails are the emails that you receive when you submit your email address to an online store or a website.
A welcome email is your first chance to get people excited and curious about your brand and share your story.
It is often a part of onboarding emails that help users get to know your brand better. Welcome emails enable brands to set the foundation for the kind of cooperation and relationship they will have with their subscribers. Welcome emails help build customer loyalty and help customers engage with the brand better.
What should a welcome email include?
1. A greeting
A greeting is one of the basic functions of communication and triggers positive conversations. If you asked for your subscriber’s name or other information when they signed up, now is the perfect time to use it in your welcome email. First impressions matter. Welcome or “thank you for subscribing” emails have an 86% higher open rate than other emails.
2. Share a gift with your subscribers
Who doesn’t love gifts? Include a gift card or a coupon code for your newly subscribed customers. This may want them to take the offer and purchase your products. You can also give them a discount on their first order.
3. A captivating and engaging subject line
An email with a blank subject line will likely get deleted, lost, or immediately irritate the recipient, who is forced to open the email to figure out what it’s about. Therefore, it is always important to have an engaging subject line that gives your new subscriber an idea of what the email is about.
4. Share your social media handles
Do not hesitate to include a section at the bottom of your email with links to your organization’s social media channels. You can ask your subscribers to follow you on social media platforms like Facebook, Instagram and Twitter to be updated about events or offers. You can do so by sharing the link to your social media handles. Ask them if they would be interested in following your page so that they will be up to date on your posts.
5. Thank the user for subscribing
You can thank the new subscriber with a simple and straightforward “thank you for subscribing,” or a special offer, such as a coupon code, free shipping, discounts etc. It’s always a good practice to show gratitude.
When subscribers know you appreciate them, they are more likely to have positive feelings toward you and your brand. This could even get better if you use their name while thanking them for the subscription.
6. Share your contact information
Share an email of your company or any other helpline or complaint email with your new subscribers. Tell them that they can get in touch anytime with your company which in turn will make them believe and build trust in your service.
examples of captivating community welcome emails
- Vadootv
Vadootv is among the leading hosting platforms and is known for its great services and the one-stop solution for people who are serious about video hosting. Unlike YouTube, vadootv does not show ads for the content you post. Another stand-out feature about vadootv is that they provide an absolute collaboration option that allows you to invite team members to work with you on specific projects.
