Vechain’s Coinbase Learn Campaign Goes Live — 750k -1 Million KYC Users To Be Educated and Onboarded To VechainThor

Exciting news, VeFam! We’re pleased to share that our enterprise-grade blockchain, VechainThor, is now featured in Coinbase’s Learn program designed exclusively for their 100M+ global users.

The launch of the campaign comes after the listing of our native tokens, VET and VTHO, earlier this year. With the campaign live, we’re able to educate and inspire a new wave of users about our blockchain ecosystem, adoption successes, sustainability-initiatives and builder focus as a layer one blockchain platform.

Access the campaign (mobile only) here!

The World Learns About Vechain

Our Learn Campaign is multi-pronged, comprising both simple and advanced tasks. Users can participate in either program, or both, earning up $12 in VET rewards.

The two programs consist of the following:

• Simple Learn two educational quizzes, each of which rewards users with $1 in VET if they answer each set of questions correctly.
• Advanced Learn users must download and interact with VeWorld, after which they can go on to explore decentralised applications in the vechain ecosystem. Users earn $10 for completion of this program.

In addition, VeWorld mobile just finished integrating Coinbase Pay, allowing users to buy and receive VET directly in their VeWorld mobile wallet, and receive Coinbase Quest payouts directly, too.

The quizzes teach users about the many benefits of our groundbreaking take on the Proof-of-Authority (PoA) consensus mechanism, the benefits of our twin token model, plus insights about blockchain governance.

We also delve in to our third whitepaper, “Web3 for Better”, co-developed with Boston Consulting Group and share example cases about the real-world enterprise use cases running on vechain.

Education: The Key To Adoption

As awareness about the potential of blockchain grows, users and investors alike are looking to participate in the sector, especially in sustainable enterprise blockchain ecosystems that hold great promise for the future.

The Coinbase Learn program is giving a mass audience visibility on vechain, as well as offering the ability to engage and learn more about our blockchain and achievements to date. We foresee between 750k to 1 million+ KYC completing the campaign, representing a considerable leap in total wallets on-chain, and a sizeable new influx of interest.

Sunny Lu, CEO, commented: “VET’s recent Coinbase listing and the associated Learn program exemplify our two core values at vechain: sustainability and education. Through this program, vechain will educate users about the network, its applications, and token model, while also empowering them to invest their time and resources into a more sustainable ecosystem and ultimately, join us in building a greener future.

We are committed to promoting sustainable learning and participation; what’s exceptional is that we can do this on the world’s most trusted, respected, and legally compliant crypto platform — Coinbase.”

Building On Momentum

The Learn program follows closely on the heels of our successful vechain Harvard hackathon, hosted in partnership with Web3 educational mobile app, EasyA, and global consulting firm, Boston Consulting Group (BCG).

You can check out the team’s workshops from the event here!

We’re excited to continue building on the prestige and positive brand perception vechain is enjoying currently. The future is bright for this fast-growing space, and we’re excited to continue playing a formative role in the real world adoption of blockchain technologies.

To participate in the Learn 2 Earn program, download the vechain wallet app on android or IOS devices and click on the ‘Learning Rewards’ section, or click the link here!

About vechain:

vechain, headquartered in San Marino, Europe, is the curator of VechainThor, a world-leading smart contract platform spearheading the real-world adoption of blockchain technology.

By leveraging the capabilities of ‘trustless’ data (information without intermediaries), smart contracts, and IoT technologies, VechainThor has enabled solutions across a wide array of fields. Vechain now turns its attention to the greatest challenge of all — building digital ecosystems to drive sustainability and digital transformation at global scale.

Visit vechain.org to learn more — or follow @vechainofficial on X to stay updated!