Marketing Tech

Within my function at Venuepark, I make use of a lot of marketing tools and software. I’ve chosen the word ‘tech’ as an umbrella term for what I use. As such, I’ve amassed quite an arsenal of useful and helpful tools.

The Tech

This blog is going to be a little different — instead of writing about events or marketing with a particular topic in focus, I’m going to be going through which software and tools I use to make my life as a marketeer easier. I won’t be covering the social media apps I use for Venuepark (such as Instagram). The list starts below.

• Unsplash.com. For beautiful pictures like the one you see above.
• Medium.com. No clarification needed.
• Bit.ly. To shorten links. The links can also be tracked so you can see the traffic they generate.
• Django. Whenever I post something to The Collection I do it through Django.
• Google Drive. All of Venuepark shares files with each other via Drive.
• Trello. Trello is a miracle app. Venuepark uses it for scheduling and deadlines. I use it as a personal to-do list as well.
• Displaypurposes.com. A brilliant website to help find relevant hashtags for a given topic.
• Canva. I’m not particularly gifted at PhotoShop so Canva is a brilliant, online alternative for novices like me.
• Snapseed. Again, given my lack of PhotoShop knowledge, Snapseed is a brilliant, easy-to-use app for editing photos on your phone.
• 9square. An app to turn a picture in a 3x3 grid image for Instagram.
• InstaSize. If I have to resize a picture for Instagram.
• WhatsApp and Telegram. Venuepark communicates with one another primarily through WhatsApp, but Telegram occasionally as well.
• Slack. An incredible piece of software which helps Venuepark stay on track with everything and discuss plans from the comfort of our own phones.
• Zoho Mail. This is the platform that Venuepark uses for company emails.
• Office Lens. One of the best apps I’ve seen in a while, it takes almost perfect photocopy style pictures of just about anything you want.
• Planoly. An Instagram post-scheduling tool.

Conclusion

This list is absolutely by no means exhaustive. I just thought that it might be helpful to whoever read it in case they were looking to add something to their own bag of tricks. I realise that there are thousands of apps and software types that are dedicated to marketing, most of which are very good. The software and apps I have highlighted above are merely what I’ve found to work best. If you have suggestions for me/Venuepark, feel free to drop a comment.