Advertiser Partnership Update

“…it definitely solves an existing problem of the current ad market…the potential of Verasity and its unique approach to programmatic ads is vast” Blockfyre, Nov 2019

To integrate our tech with Publishers, we need the top advertising networks on our ad stack.

Without advertising, publishers wilt and die. The great thing about rewarded video is that users turn off their ad block and watch the content even if it includes ads. Until Verasity, rewarded video and especially crypto was not allowed on the largest networks. Some video sharing platforms claim they have large brands advertising but actually those are one-off sponsorships and not via programmatic ad exchanges which make up 90% of the $300B ad exchange market place.

To get on the programmatic ad exchanges which comprise the ad market and the ads you see on YouTube, Sky, Hulu, etc, some of the very publishers we are negotiating with; Verasity first had to finalize its deals with the ad networks to allow us to show programmatic ads via our proprietary ad stack. We used Triviata as a publisher to test this and bring the partnerships to fruition. These 16 ad partners are now on our ad stack and will be as well on our other publisher apps.

Some ad partners specialize in certain parts of the world or on certain mobile platforms or apps or have frequency caps, so will not be available to everyone but provide the best worldwide coverage.

These 16 are now integrated and set out in the order of their worldwide ranking:

1. AdColony — Number 7. Other than FB and Google, AdColony and Unity are the largest ad networks in the world for Rewarded Video. There are other ad providers for banner, native or interstitials which we don’t include.
2. Unity — Number 8. Rewarded Video
3. Applovin — Number 9. Right after Unity in the list of the top 10 ad networks. Rewarded Video only.
4. Vungle — Number 17. Rewarded Video
5. AdscendMedia — Number 18. Rewarded Video and Offerwall
6. Fyber — Number 20. Rewarded Video and Offerwall
7. Inmobi — Number 21. Rewarded Video only
8. Tapjoy — Number 22. Rewarded Video and Offerwall
9. StartApp — Number 23. Rewarded Video
10. Leadbolt — Number 25. Rewarded Video and Offerwall
11. IronSource — Top offerwall provider only doing Offerwalls so not listed above, but is now perhaps number 1 in the world in Offerwalls.
12. Ad Gem — Rewarded Video and Offerwall
13. NativeX — Rewarded Video and Offerwall
14. Yahoo Flurry — Rewarded Video
15. Fiksu — Rewarded Video
16. AdAttract — Rewarded video and Offerwall

If you look at most apps and desktop publishers, they have 1 or 2 ad network publishers and are therefore limited by the ad stack technology they developed or purchased. Verasity’s proprietary ad stack accommodates a nearly unlimited number of ad network partners so we will be rolling out more and more ad networks for the foreseeable future.

Even bigger news is that because Triviata has begun to scale and other ad networks are partnered successfully we will likely be on Facebook and Google Admob in the first quarter of 2020. We will announce when this happens of course.

Because of the exciting progress with ad networks, we will soon announce publisher partners, but wanted the community to understand that it takes advertisers to get publishers on board.

About Verasity

Verasity is a leading company providing rewarded video player technology to major publishers across the globe. The patent-pending video player enables tokenized rewards (VRA) as well as loyalty schemes within a video player wallet. The unique technology is already available to more than 2 million video publishers with 550 million users and 110 billion monthly views bringing engagement and revenues back to publishers’ sites. Verasity’s attention-based model creates a thriving VRA token economy between viewers, video publishers and advertisers.

Verasity is the future of online video.

Verasity Products include: VeraWallet: verawallet.tv

Verasity technology is now integrated into the following video players on publishers’ sites: YouTube, Twitch, Vimeo, JWPlayer, Brightcove, Kaltura, VideoJS, Flowplayer, and Ooyala which represents over 95% of all the video players utilized.

📈 VRA/VRAB (ticker) is trading on:

https://medium.com/verasity/verasity-list-of-exchanges-81a396a3efff

VRA and VRAB can be staked for 36.5% annual interest at https://verawallet.tv.

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