Verasity Partners With Adbank To Bring Video Ads On The Blockchain
Verasity is proud to announce a new partnership with Adbank. Adbank is a powerful online ad platform built on the Ethereum blockchain. Their platform removes the intermediaries which currently take up to 70% of all ad revenue & dramatically reduces the $50 billion problem of ad fraud using their patent pending anti-fraud AI technology.
Verasity’s patent pending Proof-of-View (PoV)™ blockchain technology prevents fake views, stop bots, and limits fraudulent activity which is the perfect complement to Adbank’s technology.
Key investors of Verasity include a number of Angel Investors and Family Offices who have experience backing video technology and adtech businesses, including Black Green Capital.
“Video is one of the most effective mediums for advertising, both online and off, but it’s also a space that’s ripe for further disruption. Adbank is thrilled to partner up with Verasity to give their content creators another way to monetize, backed by their unique Proof of View (PoV)™ technology.
Angelo Dodaro, Co-founder & CMO of Adbank
Verasity’s partnership with Adbank will also provide a great source of revenue and liquidity. The Verasity community members who choose to watch adverts on Verasity’s next-generation video sharing platform will be some of the people who benefit the most.
“It is important to work with transparent and effective advertising partners with similar ideologies. Through our partnership with Adbank, their blockchain advertising platform will provide a great source of revenue and liquidity, which will benefit the Verasity community members who opt into view ads on our platform.”
Chris Gale — Co Founder, Verasity
Both Verasity and Adbank are strongly aligned on mission, values, and goals to solve problems like ad-fraud and a severe lack of transparency in the advertising ecosystem. This partnership between two powerful platforms is a strong first step to fixing them.
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Verasity is a leading video platform providing unique Rewarded Player Technology to major publishers across the globe.
Our patent pending Rewards-as-a-Service (RaaS) Player enables VRA rewards, monetization and loyalty schemes within the player wallet. Our player technology is already available to 280,000 publishers with 240 million users and 50 billion monthly views. This brings engagement, audiences and revenues back to publisher sites. Our attention-based model creates a thriving VRA token economy between viewers, publishers and advertisers.
Verasity is the future of online video — Reach, Reward, Retain.
