VeraViews to Host Networking and Sales Event at DMEXCO 2022

The Verasity business development and marketing teams are pleased to announce that Verasity will be attending and hosting an event during DMEXCO 2022, a global advertising and tech conference held in Cologne in late September, to market VeraViews directly to enterprise clients and end users.

DMEXCO is one of Europe’s leading digital marketing, advertising, and technology events. A meeting place and a chance to showcase products for key players in digital business, marketing, and innovation; DMEXCO brings together industry leaders, marketing, media professionals, and tech pioneers to set Europe’s digital agenda. DMEXCO has long been a key fixture in the advertising industries events calendar, and an opportunity to reach end customers and partners with new products.

Verasity’s event, hosted at the Dorint Hotel Cologne, directly adjacent to the DMEXCO convention grounds, will welcome 60 guests hand-picked by the VeraViews business development team. Delegates will have the opportunity to discuss deploying VeraViews for their advertising campaigns, with meeting rooms and breakout areas available to conduct demonstrations of how the VeraViews adstack could benefit both advertisers and publishers.

Verasity’s previous networking event, held in Cannes in June during the Cannes Lions Festival of Creativity, was a resounding success; generating a multitude of positive leads, business relationships, and co-development opportunities. It is expected that DMEXCO 2022 will be a similar success, with greater focus on closing new business now that VeraViews is fully live and integrated with the Brightcove Player.

From the Verasity team, Dan Hodgson will be leading the sales and business development team efforts during the event, and Elliot Hill will represent the marketing and communications team. Updates from the event will be posted to the VeraViews and Verasity social media accounts. The Verasity team has tickets to the official event and will happily meet with interested parties. Please contact sales@veraviews.com to learn more.

About VeraViews — VeraViews is an open ledger advertising ecosystem built around Verasity’s patented ‘Proof of View’ (PoV) fraud identification technology. With transparent invalid traffic (IVT) tracking for publishers, and auditable campaign statistics for brands, VeraViews is the most powerful and auditable solution for preventing ad fraud. With VeraViews, ads are seen by real people, resulting in a higher campaign ROI% for advertisers and faster payment times for publishers. Never lose money to ad fraud again. Now integrated with Brightcove. Learn more at www.veraviews.com.

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