Vertalo Rolls Out Vertalo I/O To Improve Investor Onboarding and Qualification
Digital Asset Data Management platform launches Vertalo I/O — Investor Onboarding as a Service for all companies seeking to organize fundraising processes and improve investor on-boarding
March 23, 2020 — Austin, TX — Vertalo, the SEC-Registered digital transfer agent that connects and enables the digital asset ecosystem, is excited to unveil its Vertalo Investor Onboarding (I/O) solution. Vertalo I/O simplifies online fundraising for startups, venture, and real estate funds that are seeking to improve the investor experience associated with initial offerings, crowdfunded offerings, capital calls, and other events where collection and verification of investor credentials and their funding status is critical. Vertalo I/O is also available as a licensed platform for Regulation Crowdfunding, Reg A+, and Traditional broker-dealers who want to avoid the cost and complexity of building and managing their own investor onboarding and data management technology.
“No one teaches you how to raise money in school, and even for the most experienced entrepreneur — and their investors — it can be a difficult and chaotic experience. Existing cap table platforms lack APIs or connections to issuer websites, broker-dealers, or crowdfunding platforms. So investor data has historically been handled manually, and this impacts everything from books and records to the ultimate funding event. Every one of the more than 10,000 US funding events is handled manually, via email and spreadsheets, a recipe for failure and lawsuits”, explains Dave Hendricks, CEO and Co-founder of Vertalo. He continues, “Vertalo I/O is a SaaS-based approach to investor relations that simplifies the collection of investor data, enables customized investor on-boarding flows, facilitates document signing, and tracks funding against previously committed capital. After a year of co-development, testing, and real-world implementations, Vertalo is ready to offer ‘investor on-boarding as a service’ to any startup, crowdfunding platform, Broker-Dealer, VC, and Real Estate Fund manager that wants to attain order from chaos”.
The team at Vertalo has been working on Vertalo I/O since Q1 2020 and has rolled out the platform to 5 licensees who have implemented Vertalo’s API-based investor onboarding, qualification, and funding process management service.
Key Features of Vertalo I/O:
- The Vertalo I/O service onboards the investors onto a secure platform where the broker-dealer or issuer can track the status of the fundraise, accept or reject investors, and close funding rounds without the use of spreadsheets.
- Investors who are onboarded via Vertalo I/O are provided with an easy to use portfolio management interface to see that their investment has been accepted and credited.
- Once the round is complete, the issuer can continue to manage their investor roster on the Veralo Digital Transfer Agent platform and have the option to produce either digital or tokenized shares for the investor.
- If the firm uses an external fund administrator or cap table platform, the data can be exported
- Using an SEC-registered transfer agent like Vertalo enables Regulation Crowdfunding platforms with an ability to raise from more than 2000 investors without filing a formal registration statement (S-1).
Vertalo stands ready to help issuers — or any organization — stand up a fundraising process that guides investors or contributors from discovery through qualification and funding, with optional digital asset tokenization post-closing. The announcement of Vertalo I/O is part of a year-long concerted and co-development effort between Vertalo, its partners Deal Box, Wave, REI Capital Global, MountX, and Quansight, and key tech partners like Netki, InvestReady, and DocuSign.
InvestReady CEO and Co-founder, Adrian E. Alvarez, Esq. says, “Vertalo’s approach to tackling this problem has been a catalyst for the industry, bringing together multiple technology partners onto one seamless platform. InvestReady is proud to provide our leading investor accreditation technology to this initiative and we look forward to continuing to be a key part of it as more firms adopt an automated strategy for fundraising and investor management.”
“Vertalo has powerfully integrated Netki’s industry leading Know Your Customer and Anti Money Laundering customer onboarding tools into their own platform. This allows crowdfunding platforms, broker dealers and issuers to quickly and easily get up and running without having to worry about the details and delays of doing their own integration, providing a seamless experience for both the investors and operators,” said Justin Newton, CEO of Netki
Learn More about Vertalo, its partners Netki and Investready, and how we can help you with your investor onboarding and on-going digital asset data management at www.vertalo.io
Launched after their own March 2018 STO, Vertalo is a B2B SaaS company founded to map the gaps between primary and secondary trading of digital securities offerings. As the ‘Operating System for Digital Assets’, Vertalo connects and enablesthe digital asset ecosystem, providing an industry-leading cap table and investor onboarding solution that facilitates direct ownership and direct listing of any private asset. In addition to offering direct issuance services to private companies, Vertalo also offers white-label, licensed, and joint venture opportunities to capital advisors, broker-dealers, and investment banks. A subsidiary of SeriesX, Vertalo is headquartered in Austin, TX with offices in New York City and Philadelphia. Learn more about SeriesX and Vertalo at www.vertalo.io.
InvestReady is the safest and most reliable investor verification and accreditation service in the world. We understand the complexity and sensitivity of requiring investors to verify and maintain their accredited status on an ongoing basis. Because we focus solely on this part of the investor accreditation and compliance supply chain, the result of our years of experience is a completely compliant, scalable, automated, and user-focused product that issuers and investors can rely on.
InvestReady verifies accredited investor status for 506c-regulated private equity issuers, and verifies funds-available status of non-accredited investors for crowdfunding portals and real estate investment platforms who need to remain compliant. With multiple APIs for customized integration options, InvestReady is an industry leading financial technology firm that provides both non-accredited and accredited investors with a variety of the tools to make private equity investing easy, secure, scalable, and flexible across different crowdfunding portals.
Founded in 2014, Los Angeles-based Netki is the only KYC-AML regulatory technology provider developing remote identity verification solutions purpose-built for blockchains. TransactID is the first and most inclusive Travel Rule solution. It is the only solution that includes all public and private blockchains, working for VASPs and unhosted wallets. With TransactID Bridge, TransactID customers can interoperate with other major Travel Rule networks. Its flagship KYC and AML solution, OnboardID has licensed validations for over 750,000 identity documents. Netki’s scalable, flexible, automated technology increases trust in regulated transactions on the parts of sellers, buyers and regulators. Its products are included in the IBM blockchain ecosystem, Microsoft Azure Blockchain as a Service, PwC Australia’s Digital Asset Services and the Bitt’s Central Bank Digital Currency Platform and mMoney mobile wallet. For more information, talk to us at firstname.lastname@example.org.