The Secret? Great Timing.

October was all about piecing the details together. Check out the picture we drew.

Dejan Roljic
Viberate — Music Data Company
3 min readNov 9, 2021

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With spooky season just behind us, we’re continuing full throttle into new uncharted territories. Before we really get into it, here’s some news — we’re hiring! If you’re looking to join our awesome crew, check out the open postings.

And that’s just the first four.

🔬 What we focused on:

Tactics, tactics, tactics

They say that timing makes or breaks a strategy. We like to add: If you have the balls to do some extra work, acting on careful observations can only improve your plans.

Read on to see what we mean.

🥋 What we accomplished:

#1 Landed attention from music media worldwide

We delivered our analytical updates just in time for the fall music promotion planning season, and received some well-deserved press coverage. Then, we made additional headlines with our data dive into the top Electronic artists of 2021.

We’re of course talking about the independent research we did alongside DJ Mag’s annual 100 Top DJs poll. Interested in seeing if and how the results would match up, we looked into the online popularity of all Electronic artists. Check out the full results here.

#2 Fine-tuned the platform further

You might have already noticed the sleek new menu. That’s perhaps the most noticeable new design tweak, offering improved navigation and easier access to every important section of the platform.

Speaking of important sections: We were also super delighted to introduce the redesigned Subgenre Pages. Check them out to see each subgenre’s most prominent acts, most spinned tracks, signature festivals, popular Spotify playlists, and other real-time insights.

Every insight you get is powered by our clear-cut algorithm, which now includes even more data sources to provide the most accurate ranking and career health calculations.

💡 What we learned:

… And well-constructed data beats everything. This nugget of (boxing) wisdom is the perfect way to describe what October was all about — and a cool indicator of the rollouts we have planned for November.

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Viberate Analytics: Professional music analytics suite at an unbeatable price: $9.90/mo. Charts, talent discovery tools, plus Spotify, TikTok, and other channel-specific analytics of every artist out there.
Learn more: https://www.viberate.com/music-analytics/

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Dejan Roljic
Viberate — Music Data Company

Founder and CEO @Eligma, Co-founder & Investor Relations @Viberate