Was YouTube Red Snubbed By the Television Academy for Emmy Nominations?
Streamers First “For Your Consideration” Season Runs Amuck but is it politics or the quality of YouTube Red’s projects?
Months ago, YouTube made a decision — this year it would go hard on the awards circuit, and so it formed an in-house coalition, with outside consultancy, focused on “For Your Consideration” campaigns. The 69th Annual Primetime Emmy’s was the first in line. For the 69th Annual Emmy Awards, YouTube focused on a few of its flagship projects to come from YouTube Red in the last year — “Paranormal Action Squad” for Animated Short, “Rhett & Link’s Buddy System” and “This is Everything: Gigi Gorgeous” for Exceptional Merit for Documentary category. Gigi Gorgeous’s Oscar-winning director Barbara Kopple was submitted and also did not receive a nomination.