【品牌的第n種可能】feat. Two Nguyen │n=5 品牌x 新創企業 (品牌顧問端) (影片)

新創產業最常面臨到的問題是,擁有很多很多的想法,但只擁有非常有限的資源。在這樣的條件限制下,如何精準地思考品牌策略,成了新創企業的主要挑戰之一

【品牌的第n種可能】feat. Two Nguyen │n=5 品牌x 新創企業 (品牌顧問端)

[Two Nguyen│天生的創業家,從理科背景轉換跑道成為品牌設計師,目前已成立兩家品牌顧問公司,為tea agency與Hands Collective的共同創辦人。] Hands Collective: https://www.handscollective.com/

新創該如何在有限的資源下,精準運用品牌策略幫助事業奠定良好基礎? 聽聽Two如何用3個問題,來幫助新創更聚焦、更有效率的思考品牌策略!

問題一:想想看,誰是你的高價值客群?誰願意試用你的產品、給你回饋,協助改善產品?

問題二:你的產品正在「對抗」誰?或是正在解決什麼問題?

問題三:你的產品的獨特性是什麼?能用什麼新的體驗方式去呈現?

【The n(th) possibility of branding】feat. Two Nguyen│n=5, Branding x Startups (from agency side)

How do startups precisely apply brand strategy to build a solid foundation for future growth? Two provides three questions to help startups thinking brand strategy in a more focus and efficiency way.

●Q1: who are your high-value customers? Who would like to give your product a try? And give you feedback to help you improve products?

●Q2: what is your product fighting with? Or what problems that your product is solving?

●Q3: what is the uniqueness of your product? Can it be experienced in the way that no one has used before?

#limitlessbranding #brandingN

歡迎分享、追蹤、留言!
也跟我們説說你的品牌視角吧!
如果你喜歡這篇文章的主題,請給我們1–5 claps
如果你贊同這篇文章的觀點,請給我們6–10 claps
除了在這裡關注我們,你/妳也可以追蹤我們:品牌視角FB官方粉絲頁
閱讀更多:品牌視角官方網站
合作夥伴:365品牌練習
Youtube:品牌的第n種可能(每周四更新)
品牌視角 VIEWPOINTS branding

Written by

我們用獨特的視角,發掘隱含在生活中的大小品牌元素! 透過專欄文章,分享對於生活中與品牌相關的看法。除了分享我們自己的看法,我們也希望能引發你/妳對於品牌的興趣,一起用不同的角度看這個世界!

VIEWPOINTS branding

我們是品牌視角!用獨特的觀點,發掘隱含在生活中的大小品牌元素! 透過專欄文章,分享對於生活中與品牌相關的看法。我們也期待能引發你/妳對於品牌的興趣,一起用不同的角度看這個世界!

Welcome to a place where words matter. On Medium, smart voices and original ideas take center stage - with no ads in sight. Watch
Follow all the topics you care about, and we’ll deliver the best stories for you to your homepage and inbox. Explore
Get unlimited access to the best stories on Medium — and support writers while you’re at it. Just $5/month. Upgrade