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New thinking, strategies, and creative for the restaurant, food, beverage, and hotel industries
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Untangling New Restaurant Terminology
Untangling New Restaurant Terminology
The rise of “spooky” kitchens
Aaron Tovi
Jun 4, 2021
How to use Sensory Marketing for Your Restaurant
How to use Sensory Marketing for Your Restaurant
Think about the times you have picked up on a scent and it reminded you of someone or something in your past. Or those late nights you stay…
JP Myler
May 24, 2021
Branding Bull Stories: Bull in a China Shop
Branding Bull Stories: Bull in a China Shop
Bull metaphors can inspire how brands are built. In this story, we discover a better meaning for “bull in a china shop” and what it means.
Joseph Szala
Apr 21, 2021
How to Create an On-Brand Restaurant Interior Design
How to Create an On-Brand Restaurant Interior Design
Creating an interior design that reflects a restaurant’s personality traits is crucial to its success. It creates visual consistency from…
JP Myler
Apr 2, 2021
Successful Restaurant Marketing in 10 Easy Steps
Successful Restaurant Marketing in 10 Easy Steps
After approximately 20 years of being involved in every aspect of the restaurant business from serving to being a one-person marketing…
JP Myler
Feb 26, 2021
7 Pivotal Trends for Restaurants in 2021
7 Pivotal Trends for Restaurants in 2021
It goes without saying that 2020 was a nightmare of a year for everyone around the globe. Our industry — the restaurant industry — has…
Joseph Szala
Jan 8, 2021
7 Restaurant Instagram Marketing Tips For 2021
7 Restaurant Instagram Marketing Tips For 2021
2021 is just around the corner, and with the new year comes new ways of connecting with potential patrons and curating branded content…
JP Myler
Dec 16, 2020
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